What color is #AD0C31?

#AD0C31 is a dark, vivid red, closest to the named color Hot Lava. It belongs to the red family of colors.

What is the RGB value of #AD0C31?

The RGB value is 173, 12, 49: 173 red, 12 green and 49 blue on a 0 to 255 scale.

What is the complementary color of #AD0C31?

The complementary color is #0CAD88, found by rotating the hue 180° on the color wheel.

Is black or white text better on #AD0C31?

White text. Black text has a contrast ratio of 2.87:1 and white text 7.31:1. WCAG asks for at least 4.5:1 for normal text.

#AD0C31 color

#AD0C31 rgb(173, 12, 49)

Shades of red

The hex color #AD0C31 is a dark, vivid red.

In the RGB color model it is made of 67.8% red, 4.7% green and 19.2% blue (173, 12, 49).

Its hue angle is 346°, with 87% saturation and 36% lightness. For print, the CMYK equivalent is 0% cyan, 93% magenta, 72% yellow and 32% black.

The closest named color is Hot Lava (#AA0033), a difference of 1.8 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 7.31:1).

#AD0C31 color codes

HEX	`#AD0C31`
RGB	`rgb(173, 12, 49)`
RGB percent	`rgb(67.8%, 4.7%, 19.2%)`
HSL	`hsl(346, 87%, 36%)`
HSV / HSB	`hsv(346, 93%, 68%)`
CMYK	`cmyk(0%, 93%, 72%, 32%)`
CIE LAB	`lab(36.69, 59.6, 25.66)`
CIE LCH	`lch(36.69, 64.89, 23.29)`
CIE XYZ	`xyz(17.922, 9.372, 3.77)`
Decimal	`11340849`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #AD0C31, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #AD0C31	Ratio	AA	AAA	AA large
Sample text	2.87:1	Fail	Fail	Fail
Sample text	7.31:1	Pass	Pass	Pass

#AD0C31 as text on	Ratio	AA	AAA	AA large
Sample text	7.31:1	Pass	Pass	Pass
Sample text	2.87:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #AD0C31 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #ad0c31; }
.text { color: #ad0c31; }
.border { border: 2px solid #ad0c31; }
.transparent { background-color: rgb(173 12 49 / 50%); }
.gradient { background: linear-gradient(to right, #ad0c31, #ad370c); }

Background

Text color

Border

Similar colors

Closest common color name: Auburn.

Questions

What color is #AD0C31?: #AD0C31 is a dark, vivid red, closest to the named color Hot Lava. It belongs to the red family of colors.
What is the RGB value of #AD0C31?: The RGB value is 173, 12, 49: 173 red, 12 green and 49 blue on a 0 to 255 scale.
What is the complementary color of #AD0C31?: The complementary color is #0CAD88, found by rotating the hue 180° on the color wheel.
Is black or white text better on #AD0C31?: White text. Black text has a contrast ratio of 2.87:1 and white text 7.31:1. WCAG asks for at least 4.5:1 for normal text.