#77234B color
The hex color #77234B is a dark, moderate rose.
In the RGB color model it is made of 46.7% red, 13.7% green and 29.4% blue (119, 35, 75).
Its hue angle is 331°, with 55% saturation and 30% lightness. For print, the CMYK equivalent is 0% cyan, 71% magenta, 37% yellow and 53% black.
The closest named color is Flirt (#7A2E4D), a difference of 2.7 ΔE, a small difference.
White text is the more readable choice on this background (contrast 9.88:1).
#77234B color codes
| HEX | #77234B | |
|---|---|---|
| RGB | rgb(119, 35, 75) | |
| RGB percent | rgb(46.7%, 13.7%, 29.4%) | |
| HSL | hsl(331, 55%, 30%) | |
| HSV / HSB | hsv(331, 71%, 47%) | |
| CMYK | cmyk(0%, 71%, 37%, 53%) | |
| CIE LAB | lab(28.47, 40.2, -4.37) | |
| CIE LCH | lch(28.47, 40.44, 353.8) | |
| CIE XYZ | xyz(9.479, 5.633, 7.243) | |
| Decimal | 7807819 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #77234B, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #77234B | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 2.13:1 | Fail | Fail | Fail |
| Sample text | 9.88:1 | Pass | Pass | Pass |
| #77234B as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 9.88:1 | Pass | Pass | Pass |
| Sample text | 2.13:1 | Fail | Fail | Fail |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #77234B looks to people with the most common types of color vision deficiency.
#32394cProtanopia
no red cones#494949Deuteranopia
no green cones#811c34Tritanopia
no blue cones#434343Achromatopsia
no color vision
CSS examples
.background { background-color: #77234b; }
.text { color: #77234b; }
.border { border: 2px solid #77234b; }
.transparent { background-color: rgb(119 35 75 / 50%); }
.gradient { background: linear-gradient(to right, #77234b, #772523); }
Similar colors
#7a2e4dFlirt#6f123cHer Fierceness#7e203fBeet Red#730039Merlot#80385cPleasure#750851Velvet#753a58Passionate Plum#66023cTyrian Purple
Questions
- What color is #77234B?
- #77234B is a dark, moderate rose, closest to the named color Flirt. It belongs to the red family of colors.
- What is the RGB value of #77234B?
- The RGB value is 119, 35, 75: 119 red, 35 green and 75 blue on a 0 to 255 scale.
- What is the complementary color of #77234B?
- The complementary color is #23774F, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #77234B?
- White text. Black text has a contrast ratio of 2.13:1 and white text 9.88:1. WCAG asks for at least 4.5:1 for normal text.