What color is #730238?

#730238 is a dark, vivid rose, closest to the named color Merlot. It belongs to the red family of colors.

What is the RGB value of #730238?

The RGB value is 115, 2, 56: 115 red, 2 green and 56 blue on a 0 to 255 scale.

What is the complementary color of #730238?

The complementary color is #02733D, found by rotating the hue 180° on the color wheel.

Is black or white text better on #730238?

White text. Black text has a contrast ratio of 1.79:1 and white text 11.7:1. WCAG asks for at least 4.5:1 for normal text.

#730238 color

#730238 rgb(115, 2, 56)

Shades of red

The hex color #730238 is a dark, vivid rose.

In the RGB color model it is made of 45.1% red, 0.8% green and 22% blue (115, 2, 56).

Its hue angle is 331°, with 97% saturation and 23% lightness. For print, the CMYK equivalent is 0% cyan, 98% magenta, 51% yellow and 55% black.

The closest named color is Merlot (#730039), a difference of 0.5 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 11.7:1).

#730238 color codes

HEX	`#730238`
RGB	`rgb(115, 2, 56)`
RGB percent	`rgb(45.1%, 0.8%, 22%)`
HSL	`hsl(331, 97%, 23%)`
HSV / HSB	`hsv(331, 98%, 45%)`
CMYK	`cmyk(0%, 98%, 51%, 55%)`
CIE LAB	`lab(23.59, 46.7, 1.24)`
CIE LCH	`lch(23.59, 46.72, 1.52)`
CIE XYZ	`xyz(7.806, 3.975, 4.097)`
Decimal	`7537208`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #730238, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #730238	Ratio	AA	AAA	AA large
Sample text	1.79:1	Fail	Fail	Fail
Sample text	11.7:1	Pass	Pass	Pass

#730238 as text on	Ratio	AA	AAA	AA large
Sample text	11.7:1	Pass	Pass	Pass
Sample text	1.79:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #730238 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #730238; }
.text { color: #730238; }
.border { border: 2px solid #730238; }
.transparent { background-color: rgb(115 2 56 / 50%); }
.gradient { background: linear-gradient(to right, #730238, #730502); }

Background

Text color

Border

Similar colors

Questions

What color is #730238?: #730238 is a dark, vivid rose, closest to the named color Merlot. It belongs to the red family of colors.
What is the RGB value of #730238?: The RGB value is 115, 2, 56: 115 red, 2 green and 56 blue on a 0 to 255 scale.
What is the complementary color of #730238?: The complementary color is #02733D, found by rotating the hue 180° on the color wheel.
Is black or white text better on #730238?: White text. Black text has a contrast ratio of 1.79:1 and white text 11.7:1. WCAG asks for at least 4.5:1 for normal text.