#730079 color
The hex color #730079 is a dark, vivid magenta.
In the RGB color model it is made of 45.1% red, 0% green and 47.5% blue (115, 0, 121).
Its hue angle is 297°, with 100% saturation and 24% lightness. For print, the CMYK equivalent is 5% cyan, 100% magenta, 0% yellow and 53% black.
The closest named color is Purple (#800080), a difference of 2.5 ΔE, a small difference.
White text is the more readable choice on this background (contrast 10.47:1).
#730079 color codes
| HEX | #730079 | |
|---|---|---|
| RGB | rgb(115, 0, 121) | |
| RGB percent | rgb(45.1%, 0%, 47.5%) | |
| HSL | hsl(297, 100%, 24%) | |
| HSV / HSB | hsv(297, 100%, 47%) | |
| CMYK | cmyk(5%, 100%, 0%, 53%) | |
| CIE LAB | lab(26.81, 55.55, -36.97) | |
| CIE LCH | lch(26.81, 66.73, 326.36) | |
| CIE XYZ | xyz(10.521, 5.026, 18.501) | |
| Decimal | 7536761 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #730079, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #730079 | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 2.01:1 | Fail | Fail | Fail |
| Sample text | 10.47:1 | Pass | Pass | Pass |
| #730079 as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 10.47:1 | Pass | Pass | Pass |
| Sample text | 2.01:1 | Fail | Fail | Fail |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #730079 looks to people with the most common types of color vision deficiency.
#00377cProtanopia
no red cones#264477Deuteranopia
no green cones#762045Tritanopia
no blue cones#3f3f3fAchromatopsia
no color vision
CSS examples
.background { background-color: #730079; }
.text { color: #730079; }
.border { border: 2px solid #730079; }
.transparent { background-color: rgb(115 0 121 / 50%); }
.gradient { background: linear-gradient(to right, #730079, #790042); }
Similar colors
#800080Purple#770088Ultraberry#661188Extraviolet#802280Hello Darkness My Old Friend#8b008bDark Magenta#662288Sapphire Siren#881177Royal Purpleness#540d6eVelvet Vortex
Questions
- What color is #730079?
- #730079 is a dark, vivid magenta, closest to the named color Purple. It belongs to the purple family of colors.
- What is the RGB value of #730079?
- The RGB value is 115, 0, 121: 115 red, 0 green and 121 blue on a 0 to 255 scale.
- What is the complementary color of #730079?
- The complementary color is #067900, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #730079?
- White text. Black text has a contrast ratio of 2.01:1 and white text 10.47:1. WCAG asks for at least 4.5:1 for normal text.