#72303D color
The hex color #72303D is a dark, desaturated red.
In the RGB color model it is made of 44.7% red, 18.8% green and 23.9% blue (114, 48, 61).
Its hue angle is 348°, with 41% saturation and 32% lightness. For print, the CMYK equivalent is 0% cyan, 58% magenta, 46% yellow and 55% black.
The closest named color is Red Octopus (#773243), a difference of 1.8 ΔE, which is barely visible.
White text is the more readable choice on this background (contrast 9.52:1).
#72303D color codes
| HEX | #72303D | |
|---|---|---|
| RGB | rgb(114, 48, 61) | |
| RGB percent | rgb(44.7%, 18.8%, 23.9%) | |
| HSL | hsl(348, 41%, 32%) | |
| HSV / HSB | hsv(348, 58%, 45%) | |
| CMYK | cmyk(0%, 58%, 46%, 55%) | |
| CIE LAB | lab(29.49, 30.47, 6.27) | |
| CIE LCH | lch(29.49, 31.11, 11.63) | |
| CIE XYZ | xyz(8.839, 6.029, 5.112) | |
| Decimal | 7483453 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #72303D, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #72303D | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 2.21:1 | Fail | Fail | Fail |
| Sample text | 9.52:1 | Pass | Pass | Pass |
| #72303D as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 9.52:1 | Pass | Pass | Pass |
| Sample text | 2.21:1 | Fail | Fail | Fail |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #72303D looks to people with the most common types of color vision deficiency.
#3d3d3dProtanopia
no red cones#4e4a3cDeuteranopia
no green cones#7c2835Tritanopia
no blue cones#454545Achromatopsia
no color vision
CSS examples
.background { background-color: #72303d; }
.text { color: #72303d; }
.border { border: 2px solid #72303d; }
.transparent { background-color: rgb(114 48 61 / 50%); }
.gradient { background: linear-gradient(to right, #72303d, #724430); }
Similar colors
#773243Red Octopus#773644Köfte Brown#773344Satin Chocolate#722f37Wine#712735Merlot Fields#69293bSiren#73383cCuba Libre#7c2d37Paprika
Questions
- What color is #72303D?
- #72303D is a dark, desaturated red, closest to the named color Red Octopus. It belongs to the red family of colors.
- What is the RGB value of #72303D?
- The RGB value is 114, 48, 61: 114 red, 48 green and 61 blue on a 0 to 255 scale.
- What is the complementary color of #72303D?
- The complementary color is #307265, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #72303D?
- White text. Black text has a contrast ratio of 2.21:1 and white text 9.52:1. WCAG asks for at least 4.5:1 for normal text.