What color is #B490AE?

#B490AE is a light, grayish magenta, closest to the named color Voila!. It belongs to the purple family of colors.

What is the RGB value of #B490AE?

The RGB value is 180, 144, 174: 180 red, 144 green and 174 blue on a 0 to 255 scale.

What is the complementary color of #B490AE?

The complementary color is #90B496, found by rotating the hue 180° on the color wheel.

Is black or white text better on #B490AE?

Black text. Black text has a contrast ratio of 7.54:1 and white text 2.78:1. WCAG asks for at least 4.5:1 for normal text.

#B490AE color

#B490AE rgb(180, 144, 174)

Shades of purple

The hex color #B490AE is a light, grayish magenta.

In the RGB color model it is made of 70.6% red, 56.5% green and 68.2% blue (180, 144, 174).

Its hue angle is 310°, with 19% saturation and 64% lightness. For print, the CMYK equivalent is 0% cyan, 20% magenta, 3% yellow and 29% black.

The closest named color is Voila! (#AF8BA8), a difference of 1.6 ΔE, which is barely visible.

Black text is the more readable choice on this background (contrast 7.54:1).

#B490AE color codes

HEX	`#B490AE`
RGB	`rgb(180, 144, 174)`
RGB percent	`rgb(70.6%, 56.5%, 68.2%)`
HSL	`hsl(310, 19%, 64%)`
HSV / HSB	`hsv(310, 20%, 71%)`
CMYK	`cmyk(0%, 20%, 3%, 29%)`
CIE LAB	`lab(63.92, 18.72, -10.55)`
CIE LCH	`lch(63.92, 21.49, 330.61)`
CIE XYZ	`xyz(36.435, 32.707, 44.43)`
Decimal	`11833518`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #B490AE, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #B490AE	Ratio	AA	AAA	AA large
Sample text	7.54:1	Pass	Pass	Pass
Sample text	2.78:1	Fail	Fail	Fail

#B490AE as text on	Ratio	AA	AAA	AA large
Sample text	2.78:1	Fail	Fail	Fail
Sample text	7.54:1	Pass	Pass	Pass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #B490AE looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #b490ae; }
.text { color: #b490ae; }
.border { border: 2px solid #b490ae; }
.transparent { background-color: rgb(180 144 174 / 50%); }
.gradient { background: linear-gradient(to right, #b490ae, #b4909c); }

Background

Text color

Border

Similar colors

Questions

What color is #B490AE?: #B490AE is a light, grayish magenta, closest to the named color Voila!. It belongs to the purple family of colors.
What is the RGB value of #B490AE?: The RGB value is 180, 144, 174: 180 red, 144 green and 174 blue on a 0 to 255 scale.
What is the complementary color of #B490AE?: The complementary color is #90B496, found by rotating the hue 180° on the color wheel.
Is black or white text better on #B490AE?: Black text. Black text has a contrast ratio of 7.54:1 and white text 2.78:1. WCAG asks for at least 4.5:1 for normal text.