What color is #B01728?

#B01728 is a moderate red, closest to the named color Kirsch. It belongs to the red family of colors.

What is the RGB value of #B01728?

The RGB value is 176, 23, 40: 176 red, 23 green and 40 blue on a 0 to 255 scale.

What is the complementary color of #B01728?

The complementary color is #17B09F, found by rotating the hue 180° on the color wheel.

Is black or white text better on #B01728?

White text. Black text has a contrast ratio of 3:1 and white text 7:1. WCAG asks for at least 4.5:1 for normal text.

#B01728 color

#B01728 rgb(176, 23, 40)

Shades of red

The hex color #B01728 is a moderate red.

In the RGB color model it is made of 69% red, 9% green and 15.7% blue (176, 23, 40).

Its hue angle is 353°, with 77% saturation and 39% lightness. For print, the CMYK equivalent is 0% cyan, 87% magenta, 77% yellow and 31% black.

The closest named color is Kirsch (#B2132B), a difference of 1.1 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 7:1).

#B01728 color codes

HEX	`#B01728`
RGB	`rgb(176, 23, 40)`
RGB percent	`rgb(69%, 9%, 15.7%)`
HSL	`hsl(353, 77%, 39%)`
HSV / HSB	`hsv(353, 87%, 69%)`
CMYK	`cmyk(0%, 87%, 77%, 31%)`
CIE LAB	`lab(37.84, 58.19, 32.71)`
CIE LCH	`lch(37.84, 66.76, 29.34)`
CIE XYZ	`xyz(18.596, 9.999, 2.958)`
Decimal	`11540264`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #B01728, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #B01728	Ratio	AA	AAA	AA large
Sample text	3:1	Fail	Fail	Fail
Sample text	7:1	Pass	Pass	Pass

#B01728 as text on	Ratio	AA	AAA	AA large
Sample text	7:1	Pass	Pass	Pass
Sample text	3:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #B01728 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #b01728; }
.text { color: #b01728; }
.border { border: 2px solid #b01728; }
.transparent { background-color: rgb(176 23 40 / 50%); }
.gradient { background: linear-gradient(to right, #b01728, #b05217); }

Background

Text color

Border

Similar colors

Closest common color name: Auburn.

Questions

What color is #B01728?: #B01728 is a moderate red, closest to the named color Kirsch. It belongs to the red family of colors.
What is the RGB value of #B01728?: The RGB value is 176, 23, 40: 176 red, 23 green and 40 blue on a 0 to 255 scale.
What is the complementary color of #B01728?: The complementary color is #17B09F, found by rotating the hue 180° on the color wheel.
Is black or white text better on #B01728?: White text. Black text has a contrast ratio of 3:1 and white text 7:1. WCAG asks for at least 4.5:1 for normal text.