#AE0028 color
The hex color #AE0028 is a dark, vivid red.
In the RGB color model it is made of 68.2% red, 0% green and 15.7% blue (174, 0, 40).
Its hue angle is 346°, with 100% saturation and 34% lightness. For print, the CMYK equivalent is 0% cyan, 100% magenta, 77% yellow and 32% black.
The closest named color is Hong Kong Taxi (#A8102A), a difference of 1.2 ΔE, which is barely visible.
White text is the more readable choice on this background (contrast 7.42:1).
#AE0028 color codes
| HEX | #AE0028 | |
|---|---|---|
| RGB | rgb(174, 0, 40) | |
| RGB percent | rgb(68.2%, 0%, 15.7%) | |
| HSL | hsl(346, 100%, 34%) | |
| HSV / HSB | hsv(346, 100%, 68%) | |
| CMYK | cmyk(0%, 100%, 77%, 32%) | |
| CIE LAB | lab(36.28, 60.93, 30.86) | |
| CIE LCH | lch(36.28, 68.3, 26.86) | |
| CIE XYZ | xyz(17.841, 9.155, 2.835) | |
| Decimal | 11403304 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #AE0028, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #AE0028 | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 2.83:1 | Fail | Fail | Fail |
| Sample text | 7.42:1 | Pass | Pass | Pass |
| #AE0028 as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 7.42:1 | Pass | Pass | Pass |
| Sample text | 2.83:1 | Fail | Fail | Fail |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #AE0028 looks to people with the most common types of color vision deficiency.
#454027Protanopia
no red cones#6c6121Deuteranopia
no green cones#c00017Tritanopia
no blue cones#555555Achromatopsia
no color vision
CSS examples
.background { background-color: #ae0028; }
.text { color: #ae0028; }
.border { border: 2px solid #ae0028; }
.transparent { background-color: rgb(174 0 40 / 50%); }
.gradient { background: linear-gradient(to right, #ae0028, #ae2f00); }
Similar colors
#a8102aHong Kong Taxi#b2132bKirsch#b01b2eChristmas Red#aa1122Ecstatic Red#bc002cNippon#bc002dHinomaru Red#bc012eAkai Red#ba0728Valentine Lava
Closest common color name: Auburn.
Questions
- What color is #AE0028?
- #AE0028 is a dark, vivid red, closest to the named color Hong Kong Taxi. It belongs to the red family of colors.
- What is the RGB value of #AE0028?
- The RGB value is 174, 0, 40: 174 red, 0 green and 40 blue on a 0 to 255 scale.
- What is the complementary color of #AE0028?
- The complementary color is #00AE86, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #AE0028?
- White text. Black text has a contrast ratio of 2.83:1 and white text 7.42:1. WCAG asks for at least 4.5:1 for normal text.