#AD474D color
The hex color #AD474D is a desaturated red.
In the RGB color model it is made of 67.8% red, 27.8% green and 30.2% blue (173, 71, 77).
Its hue angle is 356°, with 42% saturation and 48% lightness. For print, the CMYK equivalent is 0% cyan, 59% magenta, 55% yellow and 32% black.
The closest named color is Intrigue Red (#B24648), a difference of 2.1 ΔE, a small difference.
White text is the more readable choice on this background (contrast 5.55:1).
#AD474D color codes
| HEX | #AD474D | |
|---|---|---|
| RGB | rgb(173, 71, 77) | |
| RGB percent | rgb(67.8%, 27.8%, 30.2%) | |
| HSL | hsl(356, 42%, 48%) | |
| HSV / HSB | hsv(356, 59%, 68%) | |
| CMYK | cmyk(0%, 59%, 55%, 32%) | |
| CIE LAB | lab(44.13, 42.26, 17.83) | |
| CIE LCH | lch(44.13, 45.86, 22.87) | |
| CIE XYZ | xyz(20.828, 13.929, 8.612) | |
| Decimal | 11355981 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #AD474D, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #AD474D | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 3.79:1 | Fail | Fail | Pass |
| Sample text | 5.55:1 | Pass | Fail | Pass |
| #AD474D as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 5.55:1 | Pass | Fail | Pass |
| Sample text | 3.79:1 | Fail | Fail | Pass |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #AD474D looks to people with the most common types of color vision deficiency.
#5f5b4dProtanopia
no red cones#79704bDeuteranopia
no green cones#bd364aTritanopia
no blue cones#686868Achromatopsia
no color vision
CSS examples
.background { background-color: #ad474d; }
.text { color: #ad474d; }
.border { border: 2px solid #ad474d; }
.transparent { background-color: rgb(173 71 77 / 50%); }
.gradient { background: linear-gradient(to right, #ad474d, #ad7447); }
Similar colors
#b24648Intrigue Red#b84048Dragon’s Blood#b53d45Pomegranate#ab4343Daredevil#b23e4fRomantic Embers#a13f49Eternal Flame#b43548Chubby Kiss#a73a3eKabuki
Closest common color name: Brick Red.
Questions
- What color is #AD474D?
- #AD474D is a desaturated red, closest to the named color Intrigue Red. It belongs to the red family of colors.
- What is the RGB value of #AD474D?
- The RGB value is 173, 71, 77: 173 red, 71 green and 77 blue on a 0 to 255 scale.
- What is the complementary color of #AD474D?
- The complementary color is #47ADA7, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #AD474D?
- White text. Black text has a contrast ratio of 3.79:1 and white text 5.55:1. WCAG asks for at least 4.5:1 for normal text.