#AD3754 color
The hex color #AD3754 is a moderate red.
In the RGB color model it is made of 67.8% red, 21.6% green and 32.9% blue (173, 55, 84).
Its hue angle is 345°, with 52% saturation and 45% lightness. For print, the CMYK equivalent is 0% cyan, 68% magenta, 51% yellow and 32% black.
The closest named color is Cry of a Rose (#B23C5D), a difference of 2.3 ΔE, a small difference.
White text is the more readable choice on this background (contrast 6.08:1).
#AD3754 color codes
| HEX | #AD3754 | |
|---|---|---|
| RGB | rgb(173, 55, 84) | |
| RGB percent | rgb(67.8%, 21.6%, 32.9%) | |
| HSL | hsl(345, 52%, 45%) | |
| HSV / HSB | hsv(345, 68%, 68%) | |
| CMYK | cmyk(0%, 68%, 51%, 32%) | |
| CIE LAB | lab(41.63, 50.01, 10.07) | |
| CIE LCH | lch(41.63, 51.01, 11.38) | |
| CIE XYZ | xyz(20.202, 12.259, 9.688) | |
| Decimal | 11351892 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #AD3754, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #AD3754 | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 3.45:1 | Fail | Fail | Pass |
| Sample text | 6.08:1 | Pass | Fail | Pass |
| #AD3754 as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 6.08:1 | Pass | Fail | Pass |
| Sample text | 3.45:1 | Fail | Fail | Pass |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #AD3754 looks to people with the most common types of color vision deficiency.
#535355Protanopia
no red cones#716b51Deuteranopia
no green cones#bd2243Tritanopia
no blue cones#626262Achromatopsia
no color vision
CSS examples
.background { background-color: #ad3754; }
.text { color: #ad3754; }
.border { border: 2px solid #ad3754; }
.transparent { background-color: rgb(173 55 84 / 50%); }
.gradient { background: linear-gradient(to right, #ad3754, #ad5537); }
Similar colors
#b23c5dCry of a Rose#b32651Minted Blueberry Lemonade#a6465bRose Laffy Taffy#ae2f48Amore#a32d48Warrior Queen#b64055Merlot Magic#ac4362Hot#b23e4fRomantic Embers
Closest common color name: Brick Red.
Questions
- What color is #AD3754?
- #AD3754 is a moderate red, closest to the named color Cry of a Rose. It belongs to the red family of colors.
- What is the RGB value of #AD3754?
- The RGB value is 173, 55, 84: 173 red, 55 green and 84 blue on a 0 to 255 scale.
- What is the complementary color of #AD3754?
- The complementary color is #37AD90, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #AD3754?
- White text. Black text has a contrast ratio of 3.45:1 and white text 6.08:1. WCAG asks for at least 4.5:1 for normal text.