What color is #A4404D?

#A4404D is a desaturated red, closest to the named color Eternal Flame. It belongs to the red family of colors.

What is the RGB value of #A4404D?

The RGB value is 164, 64, 77: 164 red, 64 green and 77 blue on a 0 to 255 scale.

What is the complementary color of #A4404D?

The complementary color is #40A497, found by rotating the hue 180° on the color wheel.

Is black or white text better on #A4404D?

White text. Black text has a contrast ratio of 3.42:1 and white text 6.14:1. WCAG asks for at least 4.5:1 for normal text.

#A4404D color

#A4404D rgb(164, 64, 77)

Shades of red

The hex color #A4404D is a desaturated red.

In the RGB color model it is made of 64.3% red, 25.1% green and 30.2% blue (164, 64, 77).

Its hue angle is 352°, with 44% saturation and 45% lightness. For print, the CMYK equivalent is 0% cyan, 61% magenta, 53% yellow and 36% black.

The closest named color is Eternal Flame (#A13F49), a difference of 1.2 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 6.14:1).

#A4404D color codes

HEX	`#A4404D`
RGB	`rgb(164, 64, 77)`
RGB percent	`rgb(64.3%, 25.1%, 30.2%)`
HSL	`hsl(352, 44%, 45%)`
HSV / HSB	`hsv(352, 61%, 64%)`
CMYK	`cmyk(0%, 61%, 53%, 36%)`
CIE LAB	`lab(41.37, 42.4, 13.84)`
CIE LCH	`lch(41.37, 44.6, 18.07)`
CIE XYZ	`xyz(18.484, 12.097, 8.381)`
Decimal	`10764365`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #A4404D, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #A4404D	Ratio	AA	AAA	AA large
Sample text	3.42:1	Fail	Fail	Pass
Sample text	6.14:1	Pass	Fail	Pass

#A4404D as text on	Ratio	AA	AAA	AA large
Sample text	6.14:1	Pass	Fail	Pass
Sample text	3.42:1	Fail	Fail	Pass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #A4404D looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #a4404d; }
.text { color: #a4404d; }
.border { border: 2px solid #a4404d; }
.transparent { background-color: rgb(164 64 77 / 50%); }
.gradient { background: linear-gradient(to right, #a4404d, #a46540); }

Background

Text color

Border

Similar colors

Closest common color name: Cardinal Red.

Questions

What color is #A4404D?: #A4404D is a desaturated red, closest to the named color Eternal Flame. It belongs to the red family of colors.
What is the RGB value of #A4404D?: The RGB value is 164, 64, 77: 164 red, 64 green and 77 blue on a 0 to 255 scale.
What is the complementary color of #A4404D?: The complementary color is #40A497, found by rotating the hue 180° on the color wheel.
Is black or white text better on #A4404D?: White text. Black text has a contrast ratio of 3.42:1 and white text 6.14:1. WCAG asks for at least 4.5:1 for normal text.