What color is #96737C?

#96737C is a grayish rose, closest to the named color Never Forget. It belongs to the pink family of colors.

What is the RGB value of #96737C?

The RGB value is 150, 115, 124: 150 red, 115 green and 124 blue on a 0 to 255 scale.

What is the complementary color of #96737C?

The complementary color is #73968D, found by rotating the hue 180° on the color wheel.

Is black or white text better on #96737C?

Black text. Black text has a contrast ratio of 5.04:1 and white text 4.17:1. WCAG asks for at least 4.5:1 for normal text.

#96737C color

#96737C rgb(150, 115, 124)

Shades of pink

The hex color #96737C is a grayish rose.

In the RGB color model it is made of 58.8% red, 45.1% green and 48.6% blue (150, 115, 124).

Its hue angle is 345°, with 14% saturation and 52% lightness. For print, the CMYK equivalent is 0% cyan, 23% magenta, 17% yellow and 41% black.

The closest named color is Never Forget (#A67283), a difference of 5.2 ΔE.

Black text is the more readable choice on this background (contrast 5.04:1).

#96737C color codes

HEX	`#96737C`
RGB	`rgb(150, 115, 124)`
RGB percent	`rgb(58.8%, 45.1%, 48.6%)`
HSL	`hsl(345, 14%, 52%)`
HSV / HSB	`hsv(345, 23%, 59%)`
CMYK	`cmyk(0%, 23%, 17%, 41%)`
CIE LAB	`lab(52.06, 15.22, 0.37)`
CIE LCH	`lch(52.06, 15.22, 1.4)`
CIE XYZ	`xyz(22.347, 20.202, 21.787)`
Decimal	`9859964`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #96737C, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #96737C	Ratio	AA	AAA	AA large
Sample text	5.04:1	Pass	Fail	Pass
Sample text	4.17:1	Fail	Fail	Pass

#96737C as text on	Ratio	AA	AAA	AA large
Sample text	4.17:1	Fail	Fail	Pass
Sample text	5.04:1	Pass	Fail	Pass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #96737C looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #96737c; }
.text { color: #96737c; }
.border { border: 2px solid #96737c; }
.transparent { background-color: rgb(150 115 124 / 50%); }
.gradient { background: linear-gradient(to right, #96737c, #967c73); }

Background

Text color

Border

Similar colors

Closest common color name: Rose Gold.

Questions

What color is #96737C?: #96737C is a grayish rose, closest to the named color Never Forget. It belongs to the pink family of colors.
What is the RGB value of #96737C?: The RGB value is 150, 115, 124: 150 red, 115 green and 124 blue on a 0 to 255 scale.
What is the complementary color of #96737C?: The complementary color is #73968D, found by rotating the hue 180° on the color wheel.
Is black or white text better on #96737C?: Black text. Black text has a contrast ratio of 5.04:1 and white text 4.17:1. WCAG asks for at least 4.5:1 for normal text.