What color is #96728D?

#96728D is a grayish magenta, closest to the named color Fruit of Passion. It belongs to the pink family of colors.

What is the RGB value of #96728D?

The RGB value is 150, 114, 141: 150 red, 114 green and 141 blue on a 0 to 255 scale.

What is the complementary color of #96728D?

The complementary color is #72967B, found by rotating the hue 180° on the color wheel.

Is black or white text better on #96728D?

Black text. Black text has a contrast ratio of 5.09:1 and white text 4.13:1. WCAG asks for at least 4.5:1 for normal text.

#96728D color

#96728D rgb(150, 114, 141)

Shades of pink

The hex color #96728D is a grayish magenta.

In the RGB color model it is made of 58.8% red, 44.7% green and 55.3% blue (150, 114, 141).

Its hue angle is 315°, with 15% saturation and 52% lightness. For print, the CMYK equivalent is 0% cyan, 24% magenta, 6% yellow and 41% black.

The closest named color is Fruit of Passion (#946985), a difference of 3.3 ΔE, a small difference.

Black text is the more readable choice on this background (contrast 5.09:1).

#96728D color codes

HEX	`#96728D`
RGB	`rgb(150, 114, 141)`
RGB percent	`rgb(58.8%, 44.7%, 55.3%)`
HSL	`hsl(315, 15%, 52%)`
HSV / HSB	`hsv(315, 24%, 59%)`
CMYK	`cmyk(0%, 24%, 6%, 41%)`
CIE LAB	`lab(52.33, 18.84, -9.23)`
CIE LCH	`lch(52.33, 20.98, 333.91)`
CIE XYZ	`xyz(23.402, 20.442, 27.907)`
Decimal	`9859725`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #96728D, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #96728D	Ratio	AA	AAA	AA large
Sample text	5.09:1	Pass	Fail	Pass
Sample text	4.13:1	Fail	Fail	Pass

#96728D as text on	Ratio	AA	AAA	AA large
Sample text	4.13:1	Fail	Fail	Pass
Sample text	5.09:1	Pass	Fail	Pass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #96728D looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #96728d; }
.text { color: #96728d; }
.border { border: 2px solid #96728d; }
.transparent { background-color: rgb(150 114 141 / 50%); }
.gradient { background: linear-gradient(to right, #96728d, #96727b); }

Background

Text color

Border

Similar colors

Closest common color name: Lavender Purple.

Questions

What color is #96728D?: #96728D is a grayish magenta, closest to the named color Fruit of Passion. It belongs to the pink family of colors.
What is the RGB value of #96728D?: The RGB value is 150, 114, 141: 150 red, 114 green and 141 blue on a 0 to 255 scale.
What is the complementary color of #96728D?: The complementary color is #72967B, found by rotating the hue 180° on the color wheel.
Is black or white text better on #96728D?: Black text. Black text has a contrast ratio of 5.09:1 and white text 4.13:1. WCAG asks for at least 4.5:1 for normal text.