What color is #90738F?

#90738F is a grayish magenta, closest to the named color Muted Berry. It belongs to the purple family of colors.

What is the RGB value of #90738F?

The RGB value is 144, 115, 143: 144 red, 115 green and 143 blue on a 0 to 255 scale.

What is the complementary color of #90738F?

The complementary color is #739074, found by rotating the hue 180° on the color wheel.

Is black or white text better on #90738F?

Black text. Black text has a contrast ratio of 5.03:1 and white text 4.17:1. WCAG asks for at least 4.5:1 for normal text.

#90738F color

#90738F rgb(144, 115, 143)

Shades of purple

The hex color #90738F is a grayish magenta.

In the RGB color model it is made of 56.5% red, 45.1% green and 56.1% blue (144, 115, 143).

Its hue angle is 302°, with 12% saturation and 51% lightness. For print, the CMYK equivalent is 0% cyan, 20% magenta, 1% yellow and 44% black.

The closest named color is Muted Berry (#91788C), a difference of 3.2 ΔE, a small difference.

Black text is the more readable choice on this background (contrast 5.03:1).

#90738F color codes

HEX	`#90738F`
RGB	`rgb(144, 115, 143)`
RGB percent	`rgb(56.5%, 45.1%, 56.1%)`
HSL	`hsl(302, 12%, 51%)`
HSV / HSB	`hsv(302, 20%, 56%)`
CMYK	`cmyk(0%, 20%, 1%, 44%)`
CIE LAB	`lab(52.03, 16.46, -10.91)`
CIE LCH	`lch(52.03, 19.75, 326.46)`
CIE XYZ	`xyz(22.59, 20.174, 28.685)`
Decimal	`9466767`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #90738F, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #90738F	Ratio	AA	AAA	AA large
Sample text	5.03:1	Pass	Fail	Pass
Sample text	4.17:1	Fail	Fail	Pass

#90738F as text on	Ratio	AA	AAA	AA large
Sample text	4.17:1	Fail	Fail	Pass
Sample text	5.03:1	Pass	Fail	Pass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #90738F looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #90738f; }
.text { color: #90738f; }
.border { border: 2px solid #90738f; }
.transparent { background-color: rgb(144 115 143 / 50%); }
.gradient { background: linear-gradient(to right, #90738f, #907381); }

Background

Text color

Border

Similar colors

Closest common color name: Lavender Purple.

Questions

What color is #90738F?: #90738F is a grayish magenta, closest to the named color Muted Berry. It belongs to the purple family of colors.
What is the RGB value of #90738F?: The RGB value is 144, 115, 143: 144 red, 115 green and 143 blue on a 0 to 255 scale.
What is the complementary color of #90738F?: The complementary color is #739074, found by rotating the hue 180° on the color wheel.
Is black or white text better on #90738F?: Black text. Black text has a contrast ratio of 5.03:1 and white text 4.17:1. WCAG asks for at least 4.5:1 for normal text.