What color is #90708D?

#90708D is a grayish magenta, closest to the named color Fruit of Passion. It belongs to the purple family of colors.

What is the RGB value of #90708D?

The RGB value is 144, 112, 141: 144 red, 112 green and 141 blue on a 0 to 255 scale.

What is the complementary color of #90708D?

The complementary color is #709073, found by rotating the hue 180° on the color wheel.

Is black or white text better on #90708D?

Black text. Black text has a contrast ratio of 4.89:1 and white text 4.3:1. WCAG asks for at least 4.5:1 for normal text.

#90708D color

#90708D rgb(144, 112, 141)

Shades of purple

The hex color #90708D is a grayish magenta.

In the RGB color model it is made of 56.5% red, 43.9% green and 55.3% blue (144, 112, 141).

Its hue angle is 306°, with 13% saturation and 50% lightness. For print, the CMYK equivalent is 0% cyan, 22% magenta, 2% yellow and 44% black.

The closest named color is Fruit of Passion (#946985), a difference of 3.5 ΔE, a small difference.

Black text is the more readable choice on this background (contrast 4.89:1).

#90708D color codes

HEX	`#90708D`
RGB	`rgb(144, 112, 141)`
RGB percent	`rgb(56.5%, 43.9%, 55.3%)`
HSL	`hsl(306, 13%, 50%)`
HSV / HSB	`hsv(306, 22%, 56%)`
CMYK	`cmyk(0%, 22%, 2%, 44%)`
CIE LAB	`lab(51.2, 17.82, -10.99)`
CIE LCH	`lch(51.2, 20.94, 328.33)`
CIE XYZ	`xyz(22.103, 19.441, 27.782)`
Decimal	`9465997`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #90708D, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #90708D	Ratio	AA	AAA	AA large
Sample text	4.89:1	Pass	Fail	Pass
Sample text	4.3:1	Fail	Fail	Pass

#90708D as text on	Ratio	AA	AAA	AA large
Sample text	4.3:1	Fail	Fail	Pass
Sample text	4.89:1	Pass	Fail	Pass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #90708D looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #90708d; }
.text { color: #90708d; }
.border { border: 2px solid #90708d; }
.transparent { background-color: rgb(144 112 141 / 50%); }
.gradient { background: linear-gradient(to right, #90708d, #90707d); }

Background

Text color

Border

Similar colors

Closest common color name: Lavender Purple.

Questions

What color is #90708D?: #90708D is a grayish magenta, closest to the named color Fruit of Passion. It belongs to the purple family of colors.
What is the RGB value of #90708D?: The RGB value is 144, 112, 141: 144 red, 112 green and 141 blue on a 0 to 255 scale.
What is the complementary color of #90708D?: The complementary color is #709073, found by rotating the hue 180° on the color wheel.
Is black or white text better on #90708D?: Black text. Black text has a contrast ratio of 4.89:1 and white text 4.3:1. WCAG asks for at least 4.5:1 for normal text.