What color is #7B72BB?

#7B72BB is a desaturated blue, closest to the named color Venus Violet. It belongs to the blue family of colors.

What is the RGB value of #7B72BB?

The RGB value is 123, 114, 187: 123 red, 114 green and 187 blue on a 0 to 255 scale.

What is the complementary color of #7B72BB?

The complementary color is #B2BB72, found by rotating the hue 180° on the color wheel.

Is black or white text better on #7B72BB?

Black text. Black text has a contrast ratio of 4.97:1 and white text 4.23:1. WCAG asks for at least 4.5:1 for normal text.

#7B72BB color

#7B72BB rgb(123, 114, 187)

Shades of blue

The hex color #7B72BB is a desaturated blue.

In the RGB color model it is made of 48.2% red, 44.7% green and 73.3% blue (123, 114, 187).

Its hue angle is 247°, with 35% saturation and 59% lightness. For print, the CMYK equivalent is 34% cyan, 39% magenta, 0% yellow and 27% black.

The closest named color is Venus Violet (#7A6DC0), a difference of 2.1 ΔE, a small difference.

Black text is the more readable choice on this background (contrast 4.97:1).

#7B72BB color codes

HEX	`#7B72BB`
RGB	`rgb(123, 114, 187)`
RGB percent	`rgb(48.2%, 44.7%, 73.3%)`
HSL	`hsl(247, 35%, 59%)`
HSV / HSB	`hsv(247, 39%, 73%)`
CMYK	`cmyk(34%, 39%, 0%, 27%)`
CIE LAB	`lab(51.65, 20.68, -37.27)`
CIE LCH	`lch(51.65, 42.62, 299.03)`
CIE XYZ	`xyz(23.153, 19.833, 49.612)`
Decimal	`8090299`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #7B72BB, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #7B72BB	Ratio	AA	AAA	AA large
Sample text	4.97:1	Pass	Fail	Pass
Sample text	4.23:1	Fail	Fail	Pass

#7B72BB as text on	Ratio	AA	AAA	AA large
Sample text	4.23:1	Fail	Fail	Pass
Sample text	4.97:1	Pass	Fail	Pass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #7B72BB looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #7b72bb; }
.text { color: #7b72bb; }
.border { border: 2px solid #7b72bb; }
.transparent { background-color: rgb(123 114 187 / 50%); }
.gradient { background: linear-gradient(to right, #7b72bb, #a072bb); }

Background

Text color

Border

Similar colors

Closest common color name: Medium Purple.

Questions

What color is #7B72BB?: #7B72BB is a desaturated blue, closest to the named color Venus Violet. It belongs to the blue family of colors.
What is the RGB value of #7B72BB?: The RGB value is 123, 114, 187: 123 red, 114 green and 187 blue on a 0 to 255 scale.
What is the complementary color of #7B72BB?: The complementary color is #B2BB72, found by rotating the hue 180° on the color wheel.
Is black or white text better on #7B72BB?: Black text. Black text has a contrast ratio of 4.97:1 and white text 4.23:1. WCAG asks for at least 4.5:1 for normal text.