What color is #774A73?

#774A73 is a dark, grayish magenta, closest to the named color Purple Passion. It belongs to the purple family of colors.

What is the RGB value of #774A73?

The RGB value is 119, 74, 115: 119 red, 74 green and 115 blue on a 0 to 255 scale.

What is the complementary color of #774A73?

The complementary color is #4A774E, found by rotating the hue 180° on the color wheel.

Is black or white text better on #774A73?

White text. Black text has a contrast ratio of 3.01:1 and white text 6.97:1. WCAG asks for at least 4.5:1 for normal text.

#774A73 color

#774A73 rgb(119, 74, 115)

Shades of purple

The hex color #774A73 is a dark, grayish magenta.

In the RGB color model it is made of 46.7% red, 29% green and 45.1% blue (119, 74, 115).

Its hue angle is 305°, with 23% saturation and 38% lightness. For print, the CMYK equivalent is 0% cyan, 38% magenta, 3% yellow and 53% black.

The closest named color is Purple Passion (#784674), a difference of 1.6 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 6.97:1).

#774A73 color codes

HEX	`#774A73`
RGB	`rgb(119, 74, 115)`
RGB percent	`rgb(46.7%, 29%, 45.1%)`
HSL	`hsl(305, 23%, 38%)`
HSV / HSB	`hsv(305, 38%, 47%)`
CMYK	`cmyk(0%, 38%, 3%, 53%)`
CIE LAB	`lab(37.95, 26.08, -15.66)`
CIE LCH	`lch(37.95, 30.42, 329.02)`
CIE XYZ	`xyz(13.151, 10.058, 17.465)`
Decimal	`7817843`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #774A73, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #774A73	Ratio	AA	AAA	AA large
Sample text	3.01:1	Fail	Fail	Pass
Sample text	6.97:1	Pass	Fail	Pass

#774A73 as text on	Ratio	AA	AAA	AA large
Sample text	6.97:1	Pass	Fail	Pass
Sample text	3.01:1	Fail	Fail	Pass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #774A73 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #774a73; }
.text { color: #774a73; }
.border { border: 2px solid #774a73; }
.transparent { background-color: rgb(119 74 115 / 50%); }
.gradient { background: linear-gradient(to right, #774a73, #774a5d); }

Background

Text color

Border

Similar colors

Closest common color name: Plum.

Questions

What color is #774A73?: #774A73 is a dark, grayish magenta, closest to the named color Purple Passion. It belongs to the purple family of colors.
What is the RGB value of #774A73?: The RGB value is 119, 74, 115: 119 red, 74 green and 115 blue on a 0 to 255 scale.
What is the complementary color of #774A73?: The complementary color is #4A774E, found by rotating the hue 180° on the color wheel.
Is black or white text better on #774A73?: White text. Black text has a contrast ratio of 3.01:1 and white text 6.97:1. WCAG asks for at least 4.5:1 for normal text.