What color is #774974?

#774974 is a dark, grayish magenta, closest to the named color Purple Passion. It belongs to the purple family of colors.

What is the RGB value of #774974?

The RGB value is 119, 73, 116: 119 red, 73 green and 116 blue on a 0 to 255 scale.

What is the complementary color of #774974?

The complementary color is #49774C, found by rotating the hue 180° on the color wheel.

Is black or white text better on #774974?

White text. Black text has a contrast ratio of 2.99:1 and white text 7.02:1. WCAG asks for at least 4.5:1 for normal text.

#774974 color

#774974 rgb(119, 73, 116)

Shades of purple

The hex color #774974 is a dark, grayish magenta.

In the RGB color model it is made of 46.7% red, 28.6% green and 45.5% blue (119, 73, 116).

Its hue angle is 304°, with 24% saturation and 38% lightness. For print, the CMYK equivalent is 0% cyan, 39% magenta, 3% yellow and 53% black.

The closest named color is Purple Passion (#784674), a difference of 1.1 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 7.02:1).

#774974 color codes

HEX	`#774974`
RGB	`rgb(119, 73, 116)`
RGB percent	`rgb(46.7%, 28.6%, 45.5%)`
HSL	`hsl(304, 24%, 38%)`
HSV / HSB	`hsv(304, 39%, 47%)`
CMYK	`cmyk(0%, 39%, 3%, 53%)`
CIE LAB	`lab(37.75, 26.87, -16.58)`
CIE LCH	`lch(37.75, 31.57, 328.33)`
CIE XYZ	`xyz(13.142, 9.949, 17.748)`
Decimal	`7817588`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #774974, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #774974	Ratio	AA	AAA	AA large
Sample text	2.99:1	Fail	Fail	Fail
Sample text	7.02:1	Pass	Pass	Pass

#774974 as text on	Ratio	AA	AAA	AA large
Sample text	7.02:1	Pass	Pass	Pass
Sample text	2.99:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #774974 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #774974; }
.text { color: #774974; }
.border { border: 2px solid #774974; }
.transparent { background-color: rgb(119 73 116 / 50%); }
.gradient { background: linear-gradient(to right, #774974, #77495d); }

Background

Text color

Border

Similar colors

Closest common color name: Plum.

Questions

What color is #774974?: #774974 is a dark, grayish magenta, closest to the named color Purple Passion. It belongs to the purple family of colors.
What is the RGB value of #774974?: The RGB value is 119, 73, 116: 119 red, 73 green and 116 blue on a 0 to 255 scale.
What is the complementary color of #774974?: The complementary color is #49774C, found by rotating the hue 180° on the color wheel.
Is black or white text better on #774974?: White text. Black text has a contrast ratio of 2.99:1 and white text 7.02:1. WCAG asks for at least 4.5:1 for normal text.