What color is #764F72?

#764F72 is a grayish magenta, closest to the named color Dr Who. It belongs to the purple family of colors.

What is the RGB value of #764F72?

The RGB value is 118, 79, 114: 118 red, 79 green and 114 blue on a 0 to 255 scale.

What is the complementary color of #764F72?

The complementary color is #4F7653, found by rotating the hue 180° on the color wheel.

Is black or white text better on #764F72?

White text. Black text has a contrast ratio of 3.13:1 and white text 6.71:1. WCAG asks for at least 4.5:1 for normal text.

#764F72 color

#764F72 rgb(118, 79, 114)

Shades of purple

The hex color #764F72 is a grayish magenta.

In the RGB color model it is made of 46.3% red, 31% green and 44.7% blue (118, 79, 114).

Its hue angle is 306°, with 20% saturation and 39% lightness. For print, the CMYK equivalent is 0% cyan, 33% magenta, 3% yellow and 54% black.

The closest named color is Dr Who (#78587D), a difference of 3.4 ΔE, a small difference.

White text is the more readable choice on this background (contrast 6.71:1).

#764F72 color codes

HEX	`#764F72`
RGB	`rgb(118, 79, 114)`
RGB percent	`rgb(46.3%, 31%, 44.7%)`
HSL	`hsl(306, 20%, 39%)`
HSV / HSB	`hsv(306, 33%, 46%)`
CMYK	`cmyk(0%, 33%, 3%, 54%)`
CIE LAB	`lab(39, 22.54, -13.44)`
CIE LCH	`lch(39, 26.24, 329.19)`
CIE XYZ	`xyz(13.304, 10.659, 17.273)`
Decimal	`7753586`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #764F72, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #764F72	Ratio	AA	AAA	AA large
Sample text	3.13:1	Fail	Fail	Pass
Sample text	6.71:1	Pass	Fail	Pass

#764F72 as text on	Ratio	AA	AAA	AA large
Sample text	6.71:1	Pass	Fail	Pass
Sample text	3.13:1	Fail	Fail	Pass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #764F72 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #764f72; }
.text { color: #764f72; }
.border { border: 2px solid #764f72; }
.transparent { background-color: rgb(118 79 114 / 50%); }
.gradient { background: linear-gradient(to right, #764f72, #764f5f); }

Background

Text color

Border

Similar colors

Closest common color name: Plum.

Questions

What color is #764F72?: #764F72 is a grayish magenta, closest to the named color Dr Who. It belongs to the purple family of colors.
What is the RGB value of #764F72?: The RGB value is 118, 79, 114: 118 red, 79 green and 114 blue on a 0 to 255 scale.
What is the complementary color of #764F72?: The complementary color is #4F7653, found by rotating the hue 180° on the color wheel.
Is black or white text better on #764F72?: White text. Black text has a contrast ratio of 3.13:1 and white text 6.71:1. WCAG asks for at least 4.5:1 for normal text.