#744DA4 color

#744DA4 rgb(116, 77, 164)
Shades of purple

The hex color #744DA4 is a desaturated violet.

In the RGB color model it is made of 45.5% red, 30.2% green and 64.3% blue (116, 77, 164).

Its hue angle is 267°, with 36% saturation and 47% lightness. For print, the CMYK equivalent is 29% cyan, 53% magenta, 0% yellow and 36% black.

The closest named color is Royal Purple (#7851A9), a difference of 1.5 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 6.29:1).

#744DA4 color codes

HEX#744DA4
RGBrgb(116, 77, 164)
RGB percentrgb(45.5%, 30.2%, 64.3%)
HSLhsl(267, 36%, 47%)
HSV / HSBhsv(267, 53%, 64%)
CMYKcmyk(29%, 53%, 0%, 36%)
CIE LABlab(40.74, 34.68, -41.11)
CIE LCHlch(40.74, 53.79, 310.15)
CIE XYZxyz(16.556, 11.701, 36.501)
Decimal7622052
Short hexNone (no 3-digit form)

Color harmonies

Colors that go with #744DA4, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #744DA4RatioAAAAAAA large
Sample text3.34:1FailFailPass
Sample text6.29:1PassFailPass
#744DA4 as text onRatioAAAAAAA large
Sample text6.29:1PassFailPass
Sample text3.34:1FailFailPass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #744DA4 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #744da4; }
.text { color: #744da4; }
.border { border: 2px solid #744da4; }
.transparent { background-color: rgb(116 77 164 / 50%); }
.gradient { background: linear-gradient(to right, #744da4, #9f4da4); }
Background
Text color
Border

Similar colors

Questions

What color is #744DA4?
#744DA4 is a desaturated violet, closest to the named color Royal Purple. It belongs to the purple family of colors.
What is the RGB value of #744DA4?
The RGB value is 116, 77, 164: 116 red, 77 green and 164 blue on a 0 to 255 scale.
What is the complementary color of #744DA4?
The complementary color is #7DA44D, found by rotating the hue 180° on the color wheel.
Is black or white text better on #744DA4?
White text. Black text has a contrast ratio of 3.34:1 and white text 6.29:1. WCAG asks for at least 4.5:1 for normal text.