What color is #743677?

#743677 is a dark, desaturated magenta, closest to the named color Eminence. It belongs to the purple family of colors.

What is the RGB value of #743677?

The RGB value is 116, 54, 119: 116 red, 54 green and 119 blue on a 0 to 255 scale.

What is the complementary color of #743677?

The complementary color is #397736, found by rotating the hue 180° on the color wheel.

Is black or white text better on #743677?

White text. Black text has a contrast ratio of 2.54:1 and white text 8.28:1. WCAG asks for at least 4.5:1 for normal text.

#743677 color

#743677 rgb(116, 54, 119)

Shades of purple

The hex color #743677 is a dark, desaturated magenta.

In the RGB color model it is made of 45.5% red, 21.2% green and 46.7% blue (116, 54, 119).

Its hue angle is 297°, with 38% saturation and 34% lightness. For print, the CMYK equivalent is 3% cyan, 55% magenta, 0% yellow and 53% black.

The closest named color is Eminence (#6E3974), a difference of 1.6 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 8.28:1).

#743677 color codes

HEX	`#743677`
RGB	`rgb(116, 54, 119)`
RGB percent	`rgb(45.5%, 21.2%, 46.7%)`
HSL	`hsl(297, 38%, 34%)`
HSV / HSB	`hsv(297, 55%, 47%)`
CMYK	`cmyk(3%, 55%, 0%, 53%)`
CIE LAB	`lab(33.32, 37.22, -25.36)`
CIE LCH	`lch(33.32, 45.04, 325.73)`
CIE XYZ	`xyz(11.851, 7.684, 18.308)`
Decimal	`7616119`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #743677, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #743677	Ratio	AA	AAA	AA large
Sample text	2.54:1	Fail	Fail	Fail
Sample text	8.28:1	Pass	Pass	Pass

#743677 as text on	Ratio	AA	AAA	AA large
Sample text	8.28:1	Pass	Pass	Pass
Sample text	2.54:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #743677 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #743677; }
.text { color: #743677; }
.border { border: 2px solid #743677; }
.transparent { background-color: rgb(116 54 119 / 50%); }
.gradient { background: linear-gradient(to right, #743677, #773659); }

Background

Text color

Border

Similar colors

Closest common color name: Byzantium.

Questions

What color is #743677?: #743677 is a dark, desaturated magenta, closest to the named color Eminence. It belongs to the purple family of colors.
What is the RGB value of #743677?: The RGB value is 116, 54, 119: 116 red, 54 green and 119 blue on a 0 to 255 scale.
What is the complementary color of #743677?: The complementary color is #397736, found by rotating the hue 180° on the color wheel.
Is black or white text better on #743677?: White text. Black text has a contrast ratio of 2.54:1 and white text 8.28:1. WCAG asks for at least 4.5:1 for normal text.