What color is #734979?

#734979 is a grayish magenta, closest to the named color Purple Passion. It belongs to the purple family of colors.

What is the RGB value of #734979?

The RGB value is 115, 73, 121: 115 red, 73 green and 121 blue on a 0 to 255 scale.

What is the complementary color of #734979?

The complementary color is #4F7949, found by rotating the hue 180° on the color wheel.

Is black or white text better on #734979?

White text. Black text has a contrast ratio of 2.96:1 and white text 7.1:1. WCAG asks for at least 4.5:1 for normal text.

#734979 color

#734979 rgb(115, 73, 121)

Shades of purple

The hex color #734979 is a grayish magenta.

In the RGB color model it is made of 45.1% red, 28.6% green and 47.5% blue (115, 73, 121).

Its hue angle is 293°, with 25% saturation and 38% lightness. For print, the CMYK equivalent is 5% cyan, 40% magenta, 0% yellow and 53% black.

The closest named color is Purple Passion (#784674), a difference of 2.3 ΔE, a small difference.

White text is the more readable choice on this background (contrast 7.1:1).

#734979 color codes

HEX	`#734979`
RGB	`rgb(115, 73, 121)`
RGB percent	`rgb(45.1%, 28.6%, 47.5%)`
HSL	`hsl(293, 25%, 38%)`
HSV / HSB	`hsv(293, 40%, 47%)`
CMYK	`cmyk(5%, 40%, 0%, 53%)`
CIE LAB	`lab(37.46, 26.53, -20.16)`
CIE LCH	`lch(37.46, 33.32, 322.77)`
CIE XYZ	`xyz(12.904, 9.791, 19.296)`
Decimal	`7555449`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #734979, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #734979	Ratio	AA	AAA	AA large
Sample text	2.96:1	Fail	Fail	Fail
Sample text	7.1:1	Pass	Pass	Pass

#734979 as text on	Ratio	AA	AAA	AA large
Sample text	7.1:1	Pass	Pass	Pass
Sample text	2.96:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #734979 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #734979; }
.text { color: #734979; }
.border { border: 2px solid #734979; }
.transparent { background-color: rgb(115 73 121 / 50%); }
.gradient { background: linear-gradient(to right, #734979, #794967); }

Background

Text color

Border

Similar colors

Closest common color name: Plum.

Questions

What color is #734979?: #734979 is a grayish magenta, closest to the named color Purple Passion. It belongs to the purple family of colors.
What is the RGB value of #734979?: The RGB value is 115, 73, 121: 115 red, 73 green and 121 blue on a 0 to 255 scale.
What is the complementary color of #734979?: The complementary color is #4F7949, found by rotating the hue 180° on the color wheel.
Is black or white text better on #734979?: White text. Black text has a contrast ratio of 2.96:1 and white text 7.1:1. WCAG asks for at least 4.5:1 for normal text.