What color is #734664?

#734664 is a dark, grayish rose, closest to the named color Magician’s Cloak. It belongs to the purple family of colors.

What is the RGB value of #734664?

The RGB value is 115, 70, 100: 115 red, 70 green and 100 blue on a 0 to 255 scale.

What is the complementary color of #734664?

The complementary color is #467355, found by rotating the hue 180° on the color wheel.

Is black or white text better on #734664?

White text. Black text has a contrast ratio of 2.79:1 and white text 7.53:1. WCAG asks for at least 4.5:1 for normal text.

#734664 color

#734664 rgb(115, 70, 100)

Shades of purple

The hex color #734664 is a dark, grayish rose.

In the RGB color model it is made of 45.1% red, 27.5% green and 39.2% blue (115, 70, 100).

Its hue angle is 320°, with 24% saturation and 36% lightness. For print, the CMYK equivalent is 0% cyan, 39% magenta, 13% yellow and 55% black.

The closest named color is Magician’s Cloak (#784467), a difference of 1.8 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 7.53:1).

#734664 color codes

HEX	`#734664`
RGB	`rgb(115, 70, 100)`
RGB percent	`rgb(45.1%, 27.5%, 39.2%)`
HSL	`hsl(320, 24%, 36%)`
HSV / HSB	`hsv(320, 39%, 45%)`
CMYK	`cmyk(0%, 39%, 13%, 55%)`
CIE LAB	`lab(35.88, 24.11, -9.47)`
CIE LCH	`lch(35.88, 25.9, 338.57)`
CIE XYZ	`xyz(11.561, 8.946, 13.172)`
Decimal	`7554660`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #734664, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #734664	Ratio	AA	AAA	AA large
Sample text	2.79:1	Fail	Fail	Fail
Sample text	7.53:1	Pass	Pass	Pass

#734664 as text on	Ratio	AA	AAA	AA large
Sample text	7.53:1	Pass	Pass	Pass
Sample text	2.79:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #734664 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #734664; }
.text { color: #734664; }
.border { border: 2px solid #734664; }
.transparent { background-color: rgb(115 70 100 / 50%); }
.gradient { background: linear-gradient(to right, #734664, #73464e); }

Background

Text color

Border

Similar colors

Closest common color name: Eggplant.

Questions

What color is #734664?: #734664 is a dark, grayish rose, closest to the named color Magician’s Cloak. It belongs to the purple family of colors.
What is the RGB value of #734664?: The RGB value is 115, 70, 100: 115 red, 70 green and 100 blue on a 0 to 255 scale.
What is the complementary color of #734664?: The complementary color is #467355, found by rotating the hue 180° on the color wheel.
Is black or white text better on #734664?: White text. Black text has a contrast ratio of 2.79:1 and white text 7.53:1. WCAG asks for at least 4.5:1 for normal text.