#734648 color
The hex color #734648 is a dark, grayish red.
In the RGB color model it is made of 45.1% red, 27.5% green and 28.2% blue (115, 70, 72).
Its hue angle is 357°, with 24% saturation and 36% lightness. For print, the CMYK equivalent is 0% cyan, 39% magenta, 37% yellow and 55% black.
The closest named color is Red Rumour (#693F43), a difference of 2.9 ΔE, a small difference.
White text is the more readable choice on this background (contrast 7.78:1).
#734648 color codes
| HEX | #734648 | |
|---|---|---|
| RGB | rgb(115, 70, 72) | |
| RGB percent | rgb(45.1%, 27.5%, 28.2%) | |
| HSL | hsl(357, 24%, 36%) | |
| HSV / HSB | hsv(357, 39%, 45%) | |
| CMYK | cmyk(0%, 39%, 37%, 55%) | |
| CIE LAB | lab(34.99, 19.59, 6.97) | |
| CIE LCH | lch(34.99, 20.8, 19.57) | |
| CIE XYZ | xyz(10.431, 8.494, 7.22) | |
| Decimal | 7554632 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #734648, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #734648 | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 2.7:1 | Fail | Fail | Fail |
| Sample text | 7.78:1 | Pass | Pass | Pass |
| #734648 as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 7.78:1 | Pass | Pass | Pass |
| Sample text | 2.7:1 | Fail | Fail | Fail |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #734648 looks to people with the most common types of color vision deficiency.
#4f4d48Protanopia
no red cones#595647Deuteranopia
no green cones#7b4147Tritanopia
no blue cones#525252Achromatopsia
no color vision
CSS examples
.background { background-color: #734648; }
.text { color: #734648; }
.border { border: 2px solid #734648; }
.transparent { background-color: rgb(115 70 72 / 50%); }
.gradient { background: linear-gradient(to right, #734648, #735a46); }
Similar colors
#693f43Red Rumour#784f50Veil of Cinder#70403dWine Cellar#654243Wild Thing#7a4b56Nocturne Red#683939Hot Chocolate#713e39Single Origin#644348Plum Intended
Closest common color name: Wine.
Questions
- What color is #734648?
- #734648 is a dark, grayish red, closest to the named color Red Rumour. It belongs to the red family of colors.
- What is the RGB value of #734648?
- The RGB value is 115, 70, 72: 115 red, 70 green and 72 blue on a 0 to 255 scale.
- What is the complementary color of #734648?
- The complementary color is #467371, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #734648?
- White text. Black text has a contrast ratio of 2.7:1 and white text 7.78:1. WCAG asks for at least 4.5:1 for normal text.