#733040 color
The hex color #733040 is a dark, desaturated red.
In the RGB color model it is made of 45.1% red, 18.8% green and 25.1% blue (115, 48, 64).
Its hue angle is 346°, with 41% saturation and 32% lightness. For print, the CMYK equivalent is 0% cyan, 58% magenta, 44% yellow and 55% black.
The closest named color is Red Octopus (#773243), a difference of 1 ΔE, which is barely visible.
White text is the more readable choice on this background (contrast 9.43:1).
#733040 color codes
| HEX | #733040 | |
|---|---|---|
| RGB | rgb(115, 48, 64) | |
| RGB percent | rgb(45.1%, 18.8%, 25.1%) | |
| HSL | hsl(346, 41%, 32%) | |
| HSV / HSB | hsv(346, 58%, 45%) | |
| CMYK | cmyk(0%, 58%, 44%, 55%) | |
| CIE LAB | lab(29.74, 31.2, 4.68) | |
| CIE LCH | lch(29.74, 31.55, 8.53) | |
| CIE XYZ | xyz(9.053, 6.13, 5.556) | |
| Decimal | 7548992 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #733040, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #733040 | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 2.23:1 | Fail | Fail | Fail |
| Sample text | 9.43:1 | Pass | Pass | Pass |
| #733040 as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 9.43:1 | Pass | Pass | Pass |
| Sample text | 2.23:1 | Fail | Fail | Fail |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #733040 looks to people with the most common types of color vision deficiency.
#3d3e40Protanopia
no red cones#4e4b3eDeuteranopia
no green cones#7d2836Tritanopia
no blue cones#464646Achromatopsia
no color vision
CSS examples
.background { background-color: #733040; }
.text { color: #733040; }
.border { border: 2px solid #733040; }
.transparent { background-color: rgb(115 48 64 / 50%); }
.gradient { background: linear-gradient(to right, #733040, #734130); }
Similar colors
#773243Red Octopus#773344Satin Chocolate#773644Köfte Brown#69293bSiren#712735Merlot Fields#722f37Wine#7e203fBeet Red#772233Whisky Cola
Questions
- What color is #733040?
- #733040 is a dark, desaturated red, closest to the named color Red Octopus. It belongs to the red family of colors.
- What is the RGB value of #733040?
- The RGB value is 115, 48, 64: 115 red, 48 green and 64 blue on a 0 to 255 scale.
- What is the complementary color of #733040?
- The complementary color is #307363, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #733040?
- White text. Black text has a contrast ratio of 2.23:1 and white text 9.43:1. WCAG asks for at least 4.5:1 for normal text.