#73303B color
The hex color #73303B is a dark, desaturated red.
In the RGB color model it is made of 45.1% red, 18.8% green and 23.1% blue (115, 48, 59).
Its hue angle is 350°, with 41% saturation and 32% lightness. For print, the CMYK equivalent is 0% cyan, 58% magenta, 49% yellow and 55% black.
The closest named color is Wine (#722F37), a difference of 1.3 ΔE, which is barely visible.
White text is the more readable choice on this background (contrast 9.48:1).
#73303B color codes
| HEX | #73303B | |
|---|---|---|
| RGB | rgb(115, 48, 59) | |
| RGB percent | rgb(45.1%, 18.8%, 23.1%) | |
| HSL | hsl(350, 41%, 32%) | |
| HSV / HSB | hsv(350, 58%, 45%) | |
| CMYK | cmyk(0%, 58%, 49%, 55%) | |
| CIE LAB | lab(29.6, 30.63, 7.78) | |
| CIE LCH | lch(29.6, 31.61, 14.24) | |
| CIE XYZ | xyz(8.917, 6.076, 4.84) | |
| Decimal | 7548987 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #73303B, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #73303B | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 2.21:1 | Fail | Fail | Fail |
| Sample text | 9.48:1 | Pass | Pass | Pass |
| #73303B as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 9.48:1 | Pass | Pass | Pass |
| Sample text | 2.21:1 | Fail | Fail | Fail |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #73303B looks to people with the most common types of color vision deficiency.
#3e3d3bProtanopia
no red cones#4f4b3aDeuteranopia
no green cones#7d2734Tritanopia
no blue cones#464646Achromatopsia
no color vision
CSS examples
.background { background-color: #73303b; }
.text { color: #73303b; }
.border { border: 2px solid #73303b; }
.transparent { background-color: rgb(115 48 59 / 50%); }
.gradient { background: linear-gradient(to right, #73303b, #734630); }
Similar colors
#722f37Wine#712735Merlot Fields#773644Köfte Brown#773243Red Octopus#773344Satin Chocolate#7c2d37Paprika#73383cCuba Libre#772233Whisky Cola
Questions
- What color is #73303B?
- #73303B is a dark, desaturated red, closest to the named color Wine. It belongs to the red family of colors.
- What is the RGB value of #73303B?
- The RGB value is 115, 48, 59: 115 red, 48 green and 59 blue on a 0 to 255 scale.
- What is the complementary color of #73303B?
- The complementary color is #307368, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #73303B?
- White text. Black text has a contrast ratio of 2.21:1 and white text 9.48:1. WCAG asks for at least 4.5:1 for normal text.