#72698F color
The hex color #72698F is a grayish violet.
In the RGB color model it is made of 44.7% red, 41.2% green and 56.1% blue (114, 105, 143).
Its hue angle is 254°, with 15% saturation and 49% lightness. For print, the CMYK equivalent is 20% cyan, 27% magenta, 0% yellow and 44% black.
The closest named color is Bureaucracy (#746C8F), a difference of 1.4 ΔE, which is barely visible.
White text is the more readable choice on this background (contrast 5.08:1).
#72698F color codes
| HEX | #72698F | |
|---|---|---|
| RGB | rgb(114, 105, 143) | |
| RGB percent | rgb(44.7%, 41.2%, 56.1%) | |
| HSL | hsl(254, 15%, 49%) | |
| HSV / HSB | hsv(254, 27%, 56%) | |
| CMYK | cmyk(20%, 27%, 0%, 44%) | |
| CIE LAB | lab(46.53, 11.9, -19.54) | |
| CIE LCH | lch(46.53, 22.88, 301.34) | |
| CIE XYZ | xyz(16.948, 15.664, 28.112) | |
| Decimal | 7498127 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #72698F, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #72698F | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 4.13:1 | Fail | Fail | Pass |
| Sample text | 5.08:1 | Pass | Fail | Pass |
| #72698F as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 5.08:1 | Pass | Fail | Pass |
| Sample text | 4.13:1 | Fail | Fail | Pass |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #72698F looks to people with the most common types of color vision deficiency.
#606f91Protanopia
no red cones#616e8eDeuteranopia
no green cones#6c6f76Tritanopia
no blue cones#6e6e6eAchromatopsia
no color vision
CSS examples
.background { background-color: #72698f; }
.text { color: #72698f; }
.border { border: 2px solid #72698f; }
.transparent { background-color: rgb(114 105 143 / 50%); }
.gradient { background: linear-gradient(to right, #72698f, #85698f); }
Similar colors
#746c8fBureaucracy#7b6c8eNymph’s Delight#6a6887Heron#807396Purple Haze#6b6c89Dark Prince#777799Stormy Horizon#6f63a0Scampi#655883Berry Jam
Closest common color name: Lavender Purple.
Questions
- What color is #72698F?
- #72698F is a grayish violet, closest to the named color Bureaucracy. It belongs to the blue family of colors.
- What is the RGB value of #72698F?
- The RGB value is 114, 105, 143: 114 red, 105 green and 143 blue on a 0 to 255 scale.
- What is the complementary color of #72698F?
- The complementary color is #868F69, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #72698F?
- White text. Black text has a contrast ratio of 4.13:1 and white text 5.08:1. WCAG asks for at least 4.5:1 for normal text.