#726698 color
The hex color #726698 is a grayish violet.
In the RGB color model it is made of 44.7% red, 40% green and 59.6% blue (114, 102, 152).
Its hue angle is 254°, with 20% saturation and 50% lightness. For print, the CMYK equivalent is 25% cyan, 33% magenta, 0% yellow and 40% black.
The closest named color is Scampi (#6F63A0), a difference of 2.8 ΔE, a small difference.
White text is the more readable choice on this background (contrast 5.16:1).
#726698 color codes
| HEX | #726698 | |
|---|---|---|
| RGB | rgb(114, 102, 152) | |
| RGB percent | rgb(44.7%, 40%, 59.6%) | |
| HSL | hsl(254, 20%, 50%) | |
| HSV / HSB | hsv(254, 33%, 60%) | |
| CMYK | cmyk(25%, 33%, 0%, 40%) | |
| CIE LAB | lab(46.11, 15.97, -25.54) | |
| CIE LCH | lch(46.11, 30.13, 302.02) | |
| CIE XYZ | xyz(17.357, 15.347, 31.747) | |
| Decimal | 7497368 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #726698, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #726698 | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 4.07:1 | Fail | Fail | Pass |
| Sample text | 5.16:1 | Pass | Fail | Pass |
| #726698 as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 5.16:1 | Pass | Fail | Pass |
| Sample text | 4.07:1 | Fail | Fail | Pass |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #726698 looks to people with the most common types of color vision deficiency.
#5a6e9aProtanopia
no red cones#5b6c97Deuteranopia
no green cones#6a6e78Tritanopia
no blue cones#6d6d6dAchromatopsia
no color vision
CSS examples
.background { background-color: #726698; }
.text { color: #726698; }
.border { border: 2px solid #726698; }
.transparent { background-color: rgb(114 102 152 / 50%); }
.gradient { background: linear-gradient(to right, #726698, #8b6698); }
Similar colors
#6f63a0Scampi#746c8fBureaucracy#7b6c8eNymph’s Delight#655883Berry Jam#5d6098Wizard’s Potion#6a6887Heron#6f5698Passion Flower#807396Purple Haze
Closest common color name: Royal Purple.
Questions
- What color is #726698?
- #726698 is a grayish violet, closest to the named color Scampi. It belongs to the blue family of colors.
- What is the RGB value of #726698?
- The RGB value is 114, 102, 152: 114 red, 102 green and 152 blue on a 0 to 255 scale.
- What is the complementary color of #726698?
- The complementary color is #8C9866, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #726698?
- White text. Black text has a contrast ratio of 4.07:1 and white text 5.16:1. WCAG asks for at least 4.5:1 for normal text.