What color is #723F61?

#723F61 is a dark, desaturated rose, closest to the named color Magician’s Cloak. It belongs to the purple family of colors.

What is the RGB value of #723F61?

The RGB value is 114, 63, 97: 114 red, 63 green and 97 blue on a 0 to 255 scale.

What is the complementary color of #723F61?

The complementary color is #3F7250, found by rotating the hue 180° on the color wheel.

Is black or white text better on #723F61?

White text. Black text has a contrast ratio of 2.6:1 and white text 8.08:1. WCAG asks for at least 4.5:1 for normal text.

#723F61 color

#723F61 rgb(114, 63, 97)

Shades of purple

The hex color #723F61 is a dark, desaturated rose.

In the RGB color model it is made of 44.7% red, 24.7% green and 38% blue (114, 63, 97).

Its hue angle is 320°, with 29% saturation and 35% lightness. For print, the CMYK equivalent is 0% cyan, 45% magenta, 15% yellow and 55% black.

The closest named color is Magician’s Cloak (#784467), a difference of 1.8 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 8.08:1).

#723F61 color codes

HEX	`#723F61`
RGB	`rgb(114, 63, 97)`
RGB percent	`rgb(44.7%, 24.7%, 38%)`
HSL	`hsl(320, 29%, 35%)`
HSV / HSB	`hsv(320, 45%, 45%)`
CMYK	`cmyk(0%, 45%, 15%, 55%)`
CIE LAB	`lab(33.97, 27.32, -10.46)`
CIE LCH	`lch(33.97, 29.26, 339.05)`
CIE XYZ	`xyz(10.875, 7.996, 12.278)`
Decimal	`7487329`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #723F61, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #723F61	Ratio	AA	AAA	AA large
Sample text	2.6:1	Fail	Fail	Fail
Sample text	8.08:1	Pass	Pass	Pass

#723F61 as text on	Ratio	AA	AAA	AA large
Sample text	8.08:1	Pass	Pass	Pass
Sample text	2.6:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #723F61 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #723f61; }
.text { color: #723f61; }
.border { border: 2px solid #723f61; }
.transparent { background-color: rgb(114 63 97 / 50%); }
.gradient { background: linear-gradient(to right, #723f61, #723f48); }

Background

Text color

Border

Similar colors

Closest common color name: Eggplant.

Questions

What color is #723F61?: #723F61 is a dark, desaturated rose, closest to the named color Magician’s Cloak. It belongs to the purple family of colors.
What is the RGB value of #723F61?: The RGB value is 114, 63, 97: 114 red, 63 green and 97 blue on a 0 to 255 scale.
What is the complementary color of #723F61?: The complementary color is #3F7250, found by rotating the hue 180° on the color wheel.
Is black or white text better on #723F61?: White text. Black text has a contrast ratio of 2.6:1 and white text 8.08:1. WCAG asks for at least 4.5:1 for normal text.