What color is #723A68?

#723A68 is a dark, desaturated magenta, closest to the named color Opulent Purple. It belongs to the purple family of colors.

What is the RGB value of #723A68?

The RGB value is 114, 58, 104: 114 red, 58 green and 104 blue on a 0 to 255 scale.

What is the complementary color of #723A68?

The complementary color is #3A7244, found by rotating the hue 180° on the color wheel.

Is black or white text better on #723A68?

White text. Black text has a contrast ratio of 2.52:1 and white text 8.33:1. WCAG asks for at least 4.5:1 for normal text.

#723A68 color

#723A68 rgb(114, 58, 104)

Shades of purple

The hex color #723A68 is a dark, desaturated magenta.

In the RGB color model it is made of 44.7% red, 22.7% green and 40.8% blue (114, 58, 104).

Its hue angle is 311°, with 33% saturation and 34% lightness. For print, the CMYK equivalent is 0% cyan, 49% magenta, 9% yellow and 55% black.

The closest named color is Opulent Purple (#673362), a difference of 2.9 ΔE, a small difference.

White text is the more readable choice on this background (contrast 8.33:1).

#723A68 color codes

HEX	`#723A68`
RGB	`rgb(114, 58, 104)`
RGB percent	`rgb(44.7%, 22.7%, 40.8%)`
HSL	`hsl(311, 33%, 34%)`
HSV / HSB	`hsv(311, 49%, 45%)`
CMYK	`cmyk(0%, 49%, 9%, 55%)`
CIE LAB	`lab(33.14, 31.48, -16.18)`
CIE LCH	`lch(33.14, 35.39, 332.8)`
CIE XYZ	`xyz(10.951, 7.604, 13.985)`
Decimal	`7486056`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #723A68, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #723A68	Ratio	AA	AAA	AA large
Sample text	2.52:1	Fail	Fail	Fail
Sample text	8.33:1	Pass	Pass	Pass

#723A68 as text on	Ratio	AA	AAA	AA large
Sample text	8.33:1	Pass	Pass	Pass
Sample text	2.52:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #723A68 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #723a68; }
.text { color: #723a68; }
.border { border: 2px solid #723a68; }
.transparent { background-color: rgb(114 58 104 / 50%); }
.gradient { background: linear-gradient(to right, #723a68, #723a4c); }

Background

Text color

Border

Similar colors

Closest common color name: Byzantium.

Questions

What color is #723A68?: #723A68 is a dark, desaturated magenta, closest to the named color Opulent Purple. It belongs to the purple family of colors.
What is the RGB value of #723A68?: The RGB value is 114, 58, 104: 114 red, 58 green and 104 blue on a 0 to 255 scale.
What is the complementary color of #723A68?: The complementary color is #3A7244, found by rotating the hue 180° on the color wheel.
Is black or white text better on #723A68?: White text. Black text has a contrast ratio of 2.52:1 and white text 8.33:1. WCAG asks for at least 4.5:1 for normal text.