What color is #72304B?

#72304B is a dark, desaturated rose, closest to the named color Flirt. It belongs to the red family of colors.

What is the RGB value of #72304B?

The RGB value is 114, 48, 75: 114 red, 48 green and 75 blue on a 0 to 255 scale.

What is the complementary color of #72304B?

The complementary color is #307257, found by rotating the hue 180° on the color wheel.

Is black or white text better on #72304B?

White text. Black text has a contrast ratio of 2.24:1 and white text 9.38:1. WCAG asks for at least 4.5:1 for normal text.

#72304B color

#72304B rgb(114, 48, 75)

Shades of red

The hex color #72304B is a dark, desaturated rose.

In the RGB color model it is made of 44.7% red, 18.8% green and 29.4% blue (114, 48, 75).

Its hue angle is 335°, with 41% saturation and 32% lightness. For print, the CMYK equivalent is 0% cyan, 58% magenta, 34% yellow and 55% black.

The closest named color is Flirt (#7A2E4D), a difference of 1.8 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 9.38:1).

#72304B color codes

HEX	`#72304B`
RGB	`rgb(114, 48, 75)`
RGB percent	`rgb(44.7%, 18.8%, 29.4%)`
HSL	`hsl(335, 41%, 32%)`
HSV / HSB	`hsv(335, 58%, 45%)`
CMYK	`cmyk(0%, 58%, 34%, 55%)`
CIE LAB	`lab(29.91, 32.23, -2.33)`
CIE LCH	`lch(29.91, 32.31, 355.87)`
CIE XYZ	`xyz(9.267, 6.2, 7.364)`
Decimal	`7483467`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #72304B, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #72304B	Ratio	AA	AAA	AA large
Sample text	2.24:1	Fail	Fail	Fail
Sample text	9.38:1	Pass	Pass	Pass

#72304B as text on	Ratio	AA	AAA	AA large
Sample text	9.38:1	Pass	Pass	Pass
Sample text	2.24:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #72304B looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #72304b; }
.text { color: #72304b; }
.border { border: 2px solid #72304b; }
.transparent { background-color: rgb(114 48 75 / 50%); }
.gradient { background: linear-gradient(to right, #72304b, #723630); }

Background

Text color

Border

Similar colors

Closest common color name: Wine.

Questions

What color is #72304B?: #72304B is a dark, desaturated rose, closest to the named color Flirt. It belongs to the red family of colors.
What is the RGB value of #72304B?: The RGB value is 114, 48, 75: 114 red, 48 green and 75 blue on a 0 to 255 scale.
What is the complementary color of #72304B?: The complementary color is #307257, found by rotating the hue 180° on the color wheel.
Is black or white text better on #72304B?: White text. Black text has a contrast ratio of 2.24:1 and white text 9.38:1. WCAG asks for at least 4.5:1 for normal text.