#714440 color
The hex color #714440 is a dark, desaturated red.
In the RGB color model it is made of 44.3% red, 26.7% green and 25.1% blue (113, 68, 64).
Its hue angle is 5°, with 28% saturation and 35% lightness. For print, the CMYK equivalent is 0% cyan, 40% magenta, 43% yellow and 56% black.
The closest named color is Wine Cellar (#70403D), a difference of 1.4 ΔE, which is barely visible.
White text is the more readable choice on this background (contrast 8.07:1).
#714440 color codes
| HEX | #714440 | |
|---|---|---|
| RGB | rgb(113, 68, 64) | |
| RGB percent | rgb(44.3%, 26.7%, 25.1%) | |
| HSL | hsl(5, 28%, 35%) | |
| HSV / HSB | hsv(5, 43%, 44%) | |
| CMYK | cmyk(0%, 40%, 43%, 56%) | |
| CIE LAB | lab(34.02, 18.9, 10.64) | |
| CIE LCH | lch(34.02, 21.68, 29.37) | |
| CIE XYZ | xyz(9.803, 8.016, 5.88) | |
| Decimal | 7423040 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #714440, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #714440 | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 2.6:1 | Fail | Fail | Fail |
| Sample text | 8.07:1 | Pass | Pass | Pass |
| #714440 as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 8.07:1 | Pass | Pass | Pass |
| Sample text | 2.6:1 | Fail | Fail | Fail |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #714440 looks to people with the most common types of color vision deficiency.
#4e4b40Protanopia
no red cones#58533fDeuteranopia
no green cones#7a3e43Tritanopia
no blue cones#505050Achromatopsia
no color vision
CSS examples
.background { background-color: #714440; }
.text { color: #714440; }
.border { border: 2px solid #714440; }
.transparent { background-color: rgb(113 68 64 / 50%); }
.gradient { background: linear-gradient(to right, #714440, #715d40); }
Similar colors
#70403dWine Cellar#713e39Single Origin#683939Hot Chocolate#804741Sly Fox#654243Wild Thing#7a463aChocolate Magma#693f43Red Rumour#763c33Crown of Thorns
Closest common color name: Wine.
Questions
- What color is #714440?
- #714440 is a dark, desaturated red, closest to the named color Wine Cellar. It belongs to the red family of colors.
- What is the RGB value of #714440?
- The RGB value is 113, 68, 64: 113 red, 68 green and 64 blue on a 0 to 255 scale.
- What is the complementary color of #714440?
- The complementary color is #406D71, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #714440?
- White text. Black text has a contrast ratio of 2.6:1 and white text 8.07:1. WCAG asks for at least 4.5:1 for normal text.