What color is #694F9B?

#694F9B is a desaturated violet, closest to the named color Ultrapurple Merge. It belongs to the purple family of colors.

What is the RGB value of #694F9B?

The RGB value is 105, 79, 155: 105 red, 79 green and 155 blue on a 0 to 255 scale.

What is the complementary color of #694F9B?

The complementary color is #819B4F, found by rotating the hue 180° on the color wheel.

Is black or white text better on #694F9B?

White text. Black text has a contrast ratio of 3.19:1 and white text 6.58:1. WCAG asks for at least 4.5:1 for normal text.

#694F9B color

#694F9B rgb(105, 79, 155)

Shades of purple

The hex color #694F9B is a desaturated violet.

In the RGB color model it is made of 41.2% red, 31% green and 60.8% blue (105, 79, 155).

Its hue angle is 261°, with 32% saturation and 46% lightness. For print, the CMYK equivalent is 32% cyan, 49% magenta, 0% yellow and 39% black.

The closest named color is Ultrapurple Merge (#654EA3), a difference of 2.1 ΔE, a small difference.

White text is the more readable choice on this background (contrast 6.58:1).

#694F9B color codes

HEX	`#694F9B`
RGB	`rgb(105, 79, 155)`
RGB percent	`rgb(41.2%, 31%, 60.8%)`
HSL	`hsl(261, 32%, 46%)`
HSV / HSB	`hsv(261, 49%, 61%)`
CMYK	`cmyk(32%, 49%, 0%, 39%)`
CIE LAB	`lab(39.52, 28.1, -37.74)`
CIE LCH	`lch(39.52, 47.05, 306.67)`
CIE XYZ	`xyz(14.537, 10.962, 32.354)`
Decimal	`6901659`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #694F9B, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #694F9B	Ratio	AA	AAA	AA large
Sample text	3.19:1	Fail	Fail	Pass
Sample text	6.58:1	Pass	Fail	Pass

#694F9B as text on	Ratio	AA	AAA	AA large
Sample text	6.58:1	Pass	Fail	Pass
Sample text	3.19:1	Fail	Fail	Pass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #694F9B looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #694f9b; }
.text { color: #694f9b; }
.border { border: 2px solid #694f9b; }
.transparent { background-color: rgb(105 79 155 / 50%); }
.gradient { background: linear-gradient(to right, #694f9b, #8f4f9b); }

Background

Text color

Border

Similar colors

Questions

What color is #694F9B?: #694F9B is a desaturated violet, closest to the named color Ultrapurple Merge. It belongs to the purple family of colors.
What is the RGB value of #694F9B?: The RGB value is 105, 79, 155: 105 red, 79 green and 155 blue on a 0 to 255 scale.
What is the complementary color of #694F9B?: The complementary color is #819B4F, found by rotating the hue 180° on the color wheel.
Is black or white text better on #694F9B?: White text. Black text has a contrast ratio of 3.19:1 and white text 6.58:1. WCAG asks for at least 4.5:1 for normal text.