#694B50 color
The hex color #694B50 is a dark, grayish red.
In the RGB color model it is made of 41.2% red, 29.4% green and 31.4% blue (105, 75, 80).
Its hue angle is 350°, with 17% saturation and 35% lightness. For print, the CMYK equivalent is 0% cyan, 29% magenta, 24% yellow and 59% black.
The closest named color is Plum Intended (#644348), a difference of 2.7 ΔE, a small difference.
White text is the more readable choice on this background (contrast 7.71:1).
#694B50 color codes
| HEX | #694B50 | |
|---|---|---|
| RGB | rgb(105, 75, 80) | |
| RGB percent | rgb(41.2%, 29.4%, 31.4%) | |
| HSL | hsl(350, 17%, 35%) | |
| HSV / HSB | hsv(350, 29%, 41%) | |
| CMYK | cmyk(0%, 29%, 24%, 59%) | |
| CIE LAB | lab(35.23, 13.55, 2.07) | |
| CIE LCH | lch(35.23, 13.71, 8.7) | |
| CIE XYZ | xyz(9.79, 8.615, 8.735) | |
| Decimal | 6900560 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #694B50, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #694B50 | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 2.72:1 | Fail | Fail | Fail |
| Sample text | 7.71:1 | Pass | Pass | Pass |
| #694B50 as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 7.71:1 | Pass | Pass | Pass |
| Sample text | 2.72:1 | Fail | Fail | Fail |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #694B50 looks to people with the most common types of color vision deficiency.
#4f5050Protanopia
no red cones#56554fDeuteranopia
no green cones#6f494dTritanopia
no blue cones#535353Achromatopsia
no color vision
CSS examples
.background { background-color: #694b50; }
.text { color: #694b50; }
.border { border: 2px solid #694b50; }
.transparent { background-color: rgb(105 75 80 / 50%); }
.gradient { background: linear-gradient(to right, #694b50, #69554b); }
Similar colors
#644348Plum Intended#69444fWine Stain#654243Wild Thing#624a49Dark Chocolate#784f50Veil of Cinder#654a46Liver#693f43Red Rumour#7a4b56Nocturne Red
Closest common color name: Eggplant.
Questions
- What color is #694B50?
- #694B50 is a dark, grayish red, closest to the named color Plum Intended. It belongs to the red family of colors.
- What is the RGB value of #694B50?
- The RGB value is 105, 75, 80: 105 red, 75 green and 80 blue on a 0 to 255 scale.
- What is the complementary color of #694B50?
- The complementary color is #4B6964, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #694B50?
- White text. Black text has a contrast ratio of 2.72:1 and white text 7.71:1. WCAG asks for at least 4.5:1 for normal text.