What color is #693437?

#693437 is a dark, desaturated red, closest to the named color Hot Chocolate. It belongs to the red family of colors.

What is the RGB value of #693437?

The RGB value is 105, 52, 55: 105 red, 52 green and 55 blue on a 0 to 255 scale.

What is the complementary color of #693437?

The complementary color is #346966, found by rotating the hue 180° on the color wheel.

Is black or white text better on #693437?

White text. Black text has a contrast ratio of 2.15:1 and white text 9.78:1. WCAG asks for at least 4.5:1 for normal text.

#693437 color

#693437 rgb(105, 52, 55)

Shades of red

The hex color #693437 is a dark, desaturated red.

In the RGB color model it is made of 41.2% red, 20.4% green and 21.6% blue (105, 52, 55).

Its hue angle is 357°, with 34% saturation and 31% lightness. For print, the CMYK equivalent is 0% cyan, 50% magenta, 48% yellow and 59% black.

The closest named color is Hot Chocolate (#683939), a difference of 2 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 9.78:1).

#693437 color codes

HEX	`#693437`
RGB	`rgb(105, 52, 55)`
RGB percent	`rgb(41.2%, 20.4%, 21.6%)`
HSL	`hsl(357, 34%, 31%)`
HSV / HSB	`hsv(357, 50%, 41%)`
CMYK	`cmyk(0%, 50%, 48%, 59%)`
CIE LAB	`lab(28.74, 23.93, 8.95)`
CIE LCH	`lch(28.74, 25.55, 20.52)`
CIE XYZ	`xyz(7.744, 5.736, 4.313)`
Decimal	`6894647`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #693437, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #693437	Ratio	AA	AAA	AA large
Sample text	2.15:1	Fail	Fail	Fail
Sample text	9.78:1	Pass	Pass	Pass

#693437 as text on	Ratio	AA	AAA	AA large
Sample text	9.78:1	Pass	Pass	Pass
Sample text	2.15:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #693437 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #693437; }
.text { color: #693437; }
.border { border: 2px solid #693437; }
.transparent { background-color: rgb(105 52 55 / 50%); }
.gradient { background: linear-gradient(to right, #693437, #694b34); }

Background

Text color

Border

Similar colors

Questions

What color is #693437?: #693437 is a dark, desaturated red, closest to the named color Hot Chocolate. It belongs to the red family of colors.
What is the RGB value of #693437?: The RGB value is 105, 52, 55: 105 red, 52 green and 55 blue on a 0 to 255 scale.
What is the complementary color of #693437?: The complementary color is #346966, found by rotating the hue 180° on the color wheel.
Is black or white text better on #693437?: White text. Black text has a contrast ratio of 2.15:1 and white text 9.78:1. WCAG asks for at least 4.5:1 for normal text.