What color is #4A304D?

#4A304D is a dark, grayish magenta, closest to the named color Shadow Purple. It belongs to the purple family of colors.

What is the RGB value of #4A304D?

The RGB value is 74, 48, 77: 74 red, 48 green and 77 blue on a 0 to 255 scale.

What is the complementary color of #4A304D?

The complementary color is #334D30, found by rotating the hue 180° on the color wheel.

Is black or white text better on #4A304D?

White text. Black text has a contrast ratio of 1.82:1 and white text 11.53:1. WCAG asks for at least 4.5:1 for normal text.

#4A304D color

#4A304D rgb(74, 48, 77)

Shades of purple

The hex color #4A304D is a dark, grayish magenta.

In the RGB color model it is made of 29% red, 18.8% green and 30.2% blue (74, 48, 77).

Its hue angle is 294°, with 23% saturation and 25% lightness. For print, the CMYK equivalent is 4% cyan, 38% magenta, 0% yellow and 70% black.

The closest named color is Shadow Purple (#4E334E), a difference of 1.3 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 11.53:1).

#4A304D color codes

HEX	`#4A304D`
RGB	`rgb(74, 48, 77)`
RGB percent	`rgb(29%, 18.8%, 30.2%)`
HSL	`hsl(294, 23%, 25%)`
HSV / HSB	`hsv(294, 38%, 30%)`
CMYK	`cmyk(4%, 38%, 0%, 70%)`
CIE LAB	`lab(24.02, 17.57, -13.12)`
CIE LCH	`lch(24.02, 21.93, 323.24)`
CIE XYZ	`xyz(5.22, 4.106, 7.537)`
Decimal	`4862029`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #4A304D, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #4A304D	Ratio	AA	AAA	AA large
Sample text	1.82:1	Fail	Fail	Fail
Sample text	11.53:1	Pass	Pass	Pass

#4A304D as text on	Ratio	AA	AAA	AA large
Sample text	11.53:1	Pass	Pass	Pass
Sample text	1.82:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #4A304D looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #4a304d; }
.text { color: #4a304d; }
.border { border: 2px solid #4a304d; }
.transparent { background-color: rgb(74 48 77 / 50%); }
.gradient { background: linear-gradient(to right, #4a304d, #4d3042); }

Background

Text color

Border

Similar colors

Closest common color name: Dark Purple.

Questions

What color is #4A304D?: #4A304D is a dark, grayish magenta, closest to the named color Shadow Purple. It belongs to the purple family of colors.
What is the RGB value of #4A304D?: The RGB value is 74, 48, 77: 74 red, 48 green and 77 blue on a 0 to 255 scale.
What is the complementary color of #4A304D?: The complementary color is #334D30, found by rotating the hue 180° on the color wheel.
Is black or white text better on #4A304D?: White text. Black text has a contrast ratio of 1.82:1 and white text 11.53:1. WCAG asks for at least 4.5:1 for normal text.