What color is #494440?

#494440 is a dark gray, closest to the named color Deepest Nightmare. It belongs to the gray family of colors.

What is the RGB value of #494440?

The RGB value is 73, 68, 64: 73 red, 68 green and 64 blue on a 0 to 255 scale.

What is the complementary color of #494440?

The complementary color is #404549, found by rotating the hue 180° on the color wheel.

Is black or white text better on #494440?

White text. Black text has a contrast ratio of 2.18:1 and white text 9.61:1. WCAG asks for at least 4.5:1 for normal text.

#494440 color

#494440 rgb(73, 68, 64)

Shades of gray

The hex color #494440 is a dark gray.

In the RGB color model it is made of 28.6% red, 26.7% green and 25.1% blue (73, 68, 64).

Its hue angle is 27°, with 7% saturation and 27% lightness. For print, the CMYK equivalent is 0% cyan, 7% magenta, 12% yellow and 71% black.

The closest named color is Deepest Nightmare (#44413C), a difference of 2 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 9.61:1).

#494440 color codes

HEX	`#494440`
RGB	`rgb(73, 68, 64)`
RGB percent	`rgb(28.6%, 26.7%, 25.1%)`
HSL	`hsl(27, 7%, 27%)`
HSV / HSB	`hsv(27, 12%, 29%)`
CMYK	`cmyk(0%, 7%, 12%, 71%)`
CIE LAB	`lab(29.21, 1.29, 3.18)`
CIE LCH	`lch(29.21, 3.43, 67.93)`
CIE XYZ	`xyz(5.74, 5.921, 5.69)`
Decimal	`4801600`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #494440, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #494440	Ratio	AA	AAA	AA large
Sample text	2.18:1	Fail	Fail	Fail
Sample text	9.61:1	Pass	Pass	Pass

#494440 as text on	Ratio	AA	AAA	AA large
Sample text	9.61:1	Pass	Pass	Pass
Sample text	2.18:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #494440 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #494440; }
.text { color: #494440; }
.border { border: 2px solid #494440; }
.transparent { background-color: rgb(73 68 64 / 50%); }
.gradient { background: linear-gradient(to right, #494440, #494940); }

Background

Text color

Border

Similar colors

Closest common color name: Taupe.

Questions

What color is #494440?: #494440 is a dark gray, closest to the named color Deepest Nightmare. It belongs to the gray family of colors.
What is the RGB value of #494440?: The RGB value is 73, 68, 64: 73 red, 68 green and 64 blue on a 0 to 255 scale.
What is the complementary color of #494440?: The complementary color is #404549, found by rotating the hue 180° on the color wheel.
Is black or white text better on #494440?: White text. Black text has a contrast ratio of 2.18:1 and white text 9.61:1. WCAG asks for at least 4.5:1 for normal text.