What color is #493440?

#493440 is a dark, grayish rose, closest to the named color Voodoo. It belongs to the gray family of colors.

What is the RGB value of #493440?

The RGB value is 73, 52, 64: 73 red, 52 green and 64 blue on a 0 to 255 scale.

What is the complementary color of #493440?

The complementary color is #34493D, found by rotating the hue 180° on the color wheel.

Is black or white text better on #493440?

White text. Black text has a contrast ratio of 1.85:1 and white text 11.36:1. WCAG asks for at least 4.5:1 for normal text.

#493440 color

#493440 rgb(73, 52, 64)

Shades of gray

The hex color #493440 is a dark, grayish rose.

In the RGB color model it is made of 28.6% red, 20.4% green and 25.1% blue (73, 52, 64).

Its hue angle is 326°, with 17% saturation and 25% lightness. For print, the CMYK equivalent is 0% cyan, 29% magenta, 12% yellow and 71% black.

The closest named color is Voodoo (#443240), a difference of 1.8 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 11.36:1).

#493440 color codes

HEX	`#493440`
RGB	`rgb(73, 52, 64)`
RGB percent	`rgb(28.6%, 20.4%, 25.1%)`
HSL	`hsl(326, 17%, 25%)`
HSV / HSB	`hsv(326, 29%, 29%)`
CMYK	`cmyk(0%, 29%, 12%, 71%)`
CIE LAB	`lab(24.46, 11.71, -3.77)`
CIE LCH	`lch(24.46, 12.31, 342.15)`
CIE XYZ	`xyz(4.901, 4.243, 5.41)`
Decimal	`4797504`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #493440, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #493440	Ratio	AA	AAA	AA large
Sample text	1.85:1	Fail	Fail	Fail
Sample text	11.36:1	Pass	Pass	Pass

#493440 as text on	Ratio	AA	AAA	AA large
Sample text	11.36:1	Pass	Pass	Pass
Sample text	1.85:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #493440 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #493440; }
.text { color: #493440; }
.border { border: 2px solid #493440; }
.transparent { background-color: rgb(73 52 64 / 50%); }
.gradient { background: linear-gradient(to right, #493440, #493435); }

Background

Text color

Border

Similar colors

Closest common color name: Eggplant.

Questions

What color is #493440?: #493440 is a dark, grayish rose, closest to the named color Voodoo. It belongs to the gray family of colors.
What is the RGB value of #493440?: The RGB value is 73, 52, 64: 73 red, 52 green and 64 blue on a 0 to 255 scale.
What is the complementary color of #493440?: The complementary color is #34493D, found by rotating the hue 180° on the color wheel.
Is black or white text better on #493440?: White text. Black text has a contrast ratio of 1.85:1 and white text 11.36:1. WCAG asks for at least 4.5:1 for normal text.