What color is #493043?

#493043 is a dark, grayish magenta, closest to the named color Voodoo. It belongs to the purple family of colors.

What is the RGB value of #493043?

The RGB value is 73, 48, 67: 73 red, 48 green and 67 blue on a 0 to 255 scale.

What is the complementary color of #493043?

The complementary color is #304936, found by rotating the hue 180° on the color wheel.

Is black or white text better on #493043?

White text. Black text has a contrast ratio of 1.79:1 and white text 11.75:1. WCAG asks for at least 4.5:1 for normal text.

#493043 color

#493043 rgb(73, 48, 67)

Shades of purple

The hex color #493043 is a dark, grayish magenta.

In the RGB color model it is made of 28.6% red, 18.8% green and 26.3% blue (73, 48, 67).

Its hue angle is 314°, with 21% saturation and 24% lightness. For print, the CMYK equivalent is 0% cyan, 34% magenta, 8% yellow and 71% black.

The closest named color is Voodoo (#443240), a difference of 3.2 ΔE, a small difference.

White text is the more readable choice on this background (contrast 11.75:1).

#493043 color codes

HEX	`#493043`
RGB	`rgb(73, 48, 67)`
RGB percent	`rgb(28.6%, 18.8%, 26.3%)`
HSL	`hsl(314, 21%, 24%)`
HSV / HSB	`hsv(314, 34%, 29%)`
CMYK	`cmyk(0%, 34%, 8%, 71%)`
CIE LAB	`lab(23.46, 14.96, -7.29)`
CIE LCH	`lch(23.46, 16.64, 334.04)`
CIE XYZ	`xyz(4.818, 3.936, 5.815)`
Decimal	`4796483`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #493043, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #493043	Ratio	AA	AAA	AA large
Sample text	1.79:1	Fail	Fail	Fail
Sample text	11.75:1	Pass	Pass	Pass

#493043 as text on	Ratio	AA	AAA	AA large
Sample text	11.75:1	Pass	Pass	Pass
Sample text	1.79:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #493043 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #493043; }
.text { color: #493043; }
.border { border: 2px solid #493043; }
.transparent { background-color: rgb(73 48 67 / 50%); }
.gradient { background: linear-gradient(to right, #493043, #493037); }

Background

Text color

Border

Similar colors

Closest common color name: Eggplant.

Questions

What color is #493043?: #493043 is a dark, grayish magenta, closest to the named color Voodoo. It belongs to the purple family of colors.
What is the RGB value of #493043?: The RGB value is 73, 48, 67: 73 red, 48 green and 67 blue on a 0 to 255 scale.
What is the complementary color of #493043?: The complementary color is #304936, found by rotating the hue 180° on the color wheel.
Is black or white text better on #493043?: White text. Black text has a contrast ratio of 1.79:1 and white text 11.75:1. WCAG asks for at least 4.5:1 for normal text.