#301C1B color
The hex color #301C1B is a very dark, desaturated red.
In the RGB color model it is made of 18.8% red, 11% green and 10.6% blue (48, 28, 27).
Its hue angle is 3°, with 28% saturation and 15% lightness. For print, the CMYK equivalent is 0% cyan, 42% magenta, 44% yellow and 81% black.
The closest named color is Aubergine (#372528), a difference of 3.8 ΔE, a small difference.
White text is the more readable choice on this background (contrast 16.06:1).
#301C1B color codes
| HEX | #301C1B | |
|---|---|---|
| RGB | rgb(48, 28, 27) | |
| RGB percent | rgb(18.8%, 11%, 10.6%) | |
| HSL | hsl(3, 28%, 15%) | |
| HSV / HSB | hsv(3, 44%, 19%) | |
| CMYK | cmyk(0%, 42%, 44%, 81%) | |
| CIE LAB | lab(12.85, 9.71, 4.78) | |
| CIE LCH | lch(12.85, 10.83, 26.19) | |
| CIE XYZ | xyz(1.832, 1.538, 1.237) | |
| Decimal | 3152923 | |
| Short hex | None (no 3-digit form) |
Color harmonies
Colors that go with #301C1B, based on their position on the color wheel.
Complementary
The color opposite on the color wheel (180°). Strongest contrast.
Analogous
Neighbors 30° either side. Calm, natural combinations.
Split complementary
The two colors next to the complement (150° and 210°).
Triadic
Three colors evenly spaced, 120° apart.
Tetradic (square)
Four colors 90° apart.
Shades, tints and tones
Shades (darker, mixed with black)
Tints (lighter, mixed with white)
Tones (mixed with gray)
Contrast and accessibility
| Text on #301C1B | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 1.31:1 | Fail | Fail | Fail |
| Sample text | 16.06:1 | Pass | Pass | Pass |
| #301C1B as text on | Ratio | AA | AAA | AA large |
|---|---|---|---|---|
| Sample text | 16.06:1 | Pass | Pass | Pass |
| Sample text | 1.31:1 | Fail | Fail | Fail |
WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.
Color blindness simulation
How #301C1B looks to people with the most common types of color vision deficiency.
#201f1bProtanopia
no red cones#25231bDeuteranopia
no green cones#341a1cTritanopia
no blue cones#212121Achromatopsia
no color vision
CSS examples
.background { background-color: #301c1b; }
.text { color: #301c1b; }
.border { border: 2px solid #301c1b; }
.transparent { background-color: rgb(48 28 27 / 50%); }
.gradient { background: linear-gradient(to right, #301c1b, #30261b); }
Similar colors
#372528Aubergine#221111Italian Roast#3e2723Ethereal Espresso#3b2b2cHavana#251b19Dark Orchestra#34282cSmoky Charcoal#3e2b23English Walnut#1f1518Bats Cloak
Closest common color name: Licorice.
Questions
- What color is #301C1B?
- #301C1B is a very dark, desaturated red, closest to the named color Aubergine. It belongs to the black family of colors.
- What is the RGB value of #301C1B?
- The RGB value is 48, 28, 27: 48 red, 28 green and 27 blue on a 0 to 255 scale.
- What is the complementary color of #301C1B?
- The complementary color is #1B2F30, found by rotating the hue 180° on the color wheel.
- Is black or white text better on #301C1B?
- White text. Black text has a contrast ratio of 1.31:1 and white text 16.06:1. WCAG asks for at least 4.5:1 for normal text.