What color is #301731?

#301731 is a very dark, desaturated magenta, closest to the named color Dark Purple. It belongs to the purple family of colors.

What is the RGB value of #301731?

The RGB value is 48, 23, 49: 48 red, 23 green and 49 blue on a 0 to 255 scale.

What is the complementary color of #301731?

The complementary color is #183117, found by rotating the hue 180° on the color wheel.

Is black or white text better on #301731?

White text. Black text has a contrast ratio of 1.29:1 and white text 16.25:1. WCAG asks for at least 4.5:1 for normal text.

#301731 color

#301731 rgb(48, 23, 49)

Shades of purple

The hex color #301731 is a very dark, desaturated magenta.

In the RGB color model it is made of 18.8% red, 9% green and 19.2% blue (48, 23, 49).

Its hue angle is 298°, with 36% saturation and 14% lightness. For print, the CMYK equivalent is 2% cyan, 53% magenta, 0% yellow and 81% black.

The closest named color is Dark Purple (#301934), a difference of 1 ΔE, which is barely visible.

White text is the more readable choice on this background (contrast 16.25:1).

#301731 color codes

HEX	`#301731`
RGB	`rgb(48, 23, 49)`
RGB percent	`rgb(18.8%, 9%, 19.2%)`
HSL	`hsl(298, 36%, 14%)`
HSV / HSB	`hsv(298, 53%, 19%)`
CMYK	`cmyk(2%, 53%, 0%, 81%)`
CIE LAB	`lab(12.37, 17.56, -12.01)`
CIE LCH	`lch(12.37, 21.27, 325.63)`
CIE XYZ	`xyz(2.08, 1.463, 3.078)`
Decimal	`3151665`
Short hex	`None (no 3-digit form)`

Color harmonies

Colors that go with #301731, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #301731	Ratio	AA	AAA	AA large
Sample text	1.29:1	Fail	Fail	Fail
Sample text	16.25:1	Pass	Pass	Pass

#301731 as text on	Ratio	AA	AAA	AA large
Sample text	16.25:1	Pass	Pass	Pass
Sample text	1.29:1	Fail	Fail	Fail

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #301731 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #301731; }
.text { color: #301731; }
.border { border: 2px solid #301731; }
.transparent { background-color: rgb(48 23 49 / 50%); }
.gradient { background: linear-gradient(to right, #301731, #311725); }

Background

Text color

Border

Similar colors

Questions

What color is #301731?: #301731 is a very dark, desaturated magenta, closest to the named color Dark Purple. It belongs to the purple family of colors.
What is the RGB value of #301731?: The RGB value is 48, 23, 49: 48 red, 23 green and 49 blue on a 0 to 255 scale.
What is the complementary color of #301731?: The complementary color is #183117, found by rotating the hue 180° on the color wheel.
Is black or white text better on #301731?: White text. Black text has a contrast ratio of 1.29:1 and white text 16.25:1. WCAG asks for at least 4.5:1 for normal text.