Desirable color: hex code #A93435

#A93435 rgb(169, 52, 53)
Shades of red

Desirable has the hex code #A93435. It is a moderate red.

In the RGB color model it is made of 66.3% red, 20.4% green and 20.8% blue (169, 52, 53).

Its hue angle is 359°, with 53% saturation and 43% lightness. For print, the CMYK equivalent is 0% cyan, 69% magenta, 69% yellow and 34% black.

White text is the more readable choice on this background (contrast 6.5:1).

Desirable (#A93435) color codes

HEX#A93435
RGBrgb(169, 52, 53)
RGB percentrgb(66.3%, 20.4%, 20.8%)
HSLhsl(359, 53%, 43%)
HSV / HSBhsv(359, 69%, 66%)
CMYKcmyk(0%, 69%, 69%, 34%)
CIE LABlab(39.83, 47.71, 26.81)
CIE LCHlch(39.83, 54.73, 29.33)
CIE XYZxyz(18.235, 11.151, 4.56)
Decimal11088949
Short hexNone (no 3-digit form)

Color harmonies

Colors that go with Desirable, based on their position on the color wheel.

Complementary

The color opposite on the color wheel (180°). Strongest contrast.

Analogous

Neighbors 30° either side. Calm, natural combinations.

Split complementary

The two colors next to the complement (150° and 210°).

Triadic

Three colors evenly spaced, 120° apart.

Tetradic (square)

Four colors 90° apart.

Shades, tints and tones

Shades (darker, mixed with black)

Tints (lighter, mixed with white)

Tones (mixed with gray)

Contrast and accessibility

Text on #A93435RatioAAAAAAA large
Sample text3.23:1FailFailPass
Sample text6.5:1PassFailPass
#A93435 as text onRatioAAAAAAA large
Sample text6.5:1PassFailPass
Sample text3.23:1FailFailPass

WCAG 2 asks for 4.5:1 for normal text (AA), 7:1 for AAA, and 3:1 for large text. Check other pairs.

Color blindness simulation

How #A93435 looks to people with the most common types of color vision deficiency.

CSS examples

.background { background-color: #a93435; }
.text { color: #a93435; }
.border { border: 2px solid #a93435; }
.transparent { background-color: rgb(169 52 53 / 50%); }
.gradient { background: linear-gradient(to right, #a93435, #a96e34); }
Background
Text color
Border

Similar colors

See #A93435 on its hex code page

Questions

What color is #A93435?
#A93435 is a moderate red known as Desirable. It belongs to the red family of colors.
What is the RGB value of Desirable?
The RGB value is 169, 52, 53: 169 red, 52 green and 53 blue on a 0 to 255 scale.
What is the complementary color of Desirable?
The complementary color is #34A9A8, found by rotating the hue 180° on the color wheel.
Is black or white text better on #A93435?
White text. Black text has a contrast ratio of 3.23:1 and white text 6.5:1. WCAG asks for at least 4.5:1 for normal text.